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The Hispanic got milk? Campaign Visited Houston to See How Moms Saborean El Momento!

The Milk the Moment Tour is traveling coast to coast to reinforce how milk can help moms build a stronger family!


News provided by

Milk Processor Education Program

Mar 02, 2010, 02:26 ET

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HOUSTON, March 2 /PRNewswire/ -- The National "got milk" Milk Mustache Mobile Tour is crossing the country from March to September to help celebrate those special moments that families share around the dinner table.  The campaign kicked off the tour by hosting several events throughout Houston to show local residents how milk, with its unique combination of key vitamins and minerals, can help build stronger families.  

Just like Mom! Lisa Pantoja and Becky Cantu set a good example for their daughters by setting the table with milk at dinner time. Given the nine essential nutrients that milk provides, pairing it with dinner is an easy way to help build a strong family both physically and emotionally.  Studies also show that moms who drink milk are more likely to have daughters that drink milk.

Growing Strong with Milk... The Santiago family shared how they milk the moment at dinner time with the Milk Mustache Mobile Tour in Houston. This mom serves milk at the dinner table to help build a strong family! She knows that when milk is part of the meal, the nutritional value improves, since milk is naturally rich like no other beverage.  In fact, not only is it the leading food source of calcium and vitamin D, important for strong bones, but it's also a good source of high-quality protein for lean muscle and B vitamins for energy.

Please visit www.eligeleche.com to learn more about the Saborea el Momento tour. While there, make sure to share how you milk the moment with your family for a chance to win a trip to Miami to meet celebrity chef, Maggie Jimenez.

The Milk Processor Education Program (MilkPEP), Washington, D.C., is funded by the nation's milk processors, who are committed to increasing fluid milk consumption.  The National Fluid Milk Processor Promotion Board, through MilkPEP, runs the National Milk Mustache "got milk?®" Campaign, a multi-faceted campaign designed to educate consumers about the health benefits of milk.  For more information, go to www.whymilk.com. Deutsch, A Lowe and Partners Company, is the creative agency for the National Milk Mustache "got milk?®" Campaign.

SOURCE Milk Processor Education Program

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