The Horton Hotel & Rooftop Lounge Announces Exciting Expansion with New Luxury Rooms and State-of-the-Art Amenities

BOONE, N.C., March 10, 2025 /PRNewswire/ -- The Horton Hotel & Rooftop Lounge is expanding in a bold way. The Horton, a luxury boutique hotel and rooftop lounge in the heart of downtown Boone, is thrilled to announce an exciting expansion that will elevate its luxury offerings and enhance the guest experience.

Located at 611 West King Street, The Horton currently boasts fifteen beautifully designed luxury guest rooms and a popular rooftop bar and lounge with incredible 360 degree mountain views. Now, with the recent acquisition of a nearby building a few doors down located at 589 King Street, The Horton is set to introduce eight additional luxury hotel rooms overlooking King Street and Boone with a host of new amenities in the Fall of 2025.

This expansion reflects The Horton's commitment to providing unparalleled comfort and luxury to both returning guests and first-time visitors. The eight new hotel rooms on the top floor of the newly acquired building will offer the same attention to detail and stylish decor that The Horton is known for, ensuring guests experience the highest level of comfort and elegance.

In addition to the new rooms, The Horton is excited to introduce several new amenities that will further enhance our guests' stay:

• High-end gym and wellness facility: This state-of-the-art facility will feature the latest in gym equipment, providing a top-tier fitness experience for our health-conscious guests. Whether you're maintaining your regular workout routine or looking to start anew, our gym is designed to meet your needs.
• Sauna: Offering incredible mental and physical health benefits, the new sauna will be a sanctuary for relaxation and rejuvenation. Perfect for unwinding after a day of exploring Boone or preparing for a night out, this amenity is sure to be a guest favorite.
• Versatile flex space: This innovative space will include a conference room equipped with tables and chairs, ideal for business meetings, gatherings, or special events. The flex space features folding doors that open to an elegant atrium, creating a seamless indoor-outdoor experience. This space is perfect for hosting meetings, celebrations, and even watch parties for sporting events.

"The expansion of The Horton is a reflection of our dedication to providing exceptional experiences for our guests," said SPA Properties, Owner of The Horton and Appalachian State Alumni. "We are incredibly excited to offer new luxury accommodations and amenities that will make every stay unforgettable. We look forward to welcoming both new and returning guests to experience the new era of The Horton."

The Horton has always been more than just a place to stay; it's a destination where the charm of Boone meets modern luxury. With these new additions, the hotel is raising the bar once again, ensuring that The Horton remains the premier choice for discerning travelers.

For more information and to stay updated on the progress of our expansion, please visit our website at www.thehorton.com or follow us on social media.

Media Contact:

Connor Strickland

919-612-5877

[email protected]

SOURCE The Horton Hotel