The Laughing Cow® Launches Limited-Edition Pumpkin Spice Variety, Bringing the Cozy Fall Flavor to Cheese Lovers

The brand's first-ever sweet offering combines beloved fall flavors, including pumpkin and cinnamon, for a seasonal spin on the signature, creamy snackable cheese wedge

CHICAGO, Aug. 12, 2025 /PRNewswire/ -- Just in time for cooler days and cozy cravings, The Laughing Cow®, makers of the iconic creamy, spreadable cheese wedges, is releasing its newest limited-edition flavor: Pumpkin Spice. Available now through November 2025, the seasonal variety features the warm flavors of cinnamon and pumpkin blended with The Laughing Cow's signature creamy texture.

With the popularity of pumpkin spice continuing to soar, The Laughing Cow is taking an unexpected and delightful detour from its savory roots by bringing this beloved fall flavor to the cheese aisle. This marks the brand's first-ever sweet variety, offering snackers a new way to enjoy their favorite seasonal flavor with a creamy, crave-worthy twist. The Laughing Cow Pumpkin Spice Variety is sweet and smooth, perfect for spreading on graham crackers, incorporating into mid-day snacks or using in recipes like Autumn Delight Crostinis, Pumpkin Spice S'Mores Bites and Pumpkin Spice Cheesecake Dip.

"Pumpkin Spice is the flavor of fall, and we're thrilled to bring it to life in a way only The Laughing Cow can," said Jessica Dillon, Senior Brand Director of The Laughing Cow. "This limited-edition variety delivers all the cozy, craveable notes of the season, combined with our signature creamy texture. It's a fun, flavorful twist that will instantly elevate any snack or spread all season long."

Each individually wrapped wedge is made with real cheese, contains two grams of protein and is a good source of calcium. Whether you're hosting a festive fall gathering, planning a tailgate snack spread or simply looking for a quick post-work snack, The Laughing Cow Pumpkin Spice is the perfect treat to celebrate the season.

The Laughing Cow Pumpkin Spice Variety is now available at major retailers nationwide including Kroger, Albertsons, Market Basket, Brookshire Grocery, Meijer and Publix for a suggested retail price of $4.99. To find The Laughing Cow Pumpkin Spice near you, visit www.thelaughingcow.com/product-locator/. The new product joins The Laughing Cow's existing offerings of:

• Creamy Original
• Creamy Light
• Creamy Garlic & Herb
• Creamy Aged White Cheddar Variety
• Creamy Spicy Pepper Jack Variety
• Creamy Smoked Gouda Variety
• Creamy Jalapeño

About The Laughing Cow®:  
Part of the Bel Brands USA family, The Laughing Cow® Spreadable Cheese Wedges are deliciously rich and creamy snacks. The Laughing Cow® is one of the most popular brands manufactured by Bel Brands USA, Inc., a subsidiary of Bel Group, which champions responsible and sustainable food for all. Bel is a major player in fruit, veggie and dairy single-serving portion snacking, as well as a producer of plant-based cheese options to meet a range of consumer needs. Bel Group produces more than thirty local and international brands that are sold in more than 130 countries around the globe. In addition to The Laughing Cow®, other beloved Bel Brands USA products include Babybel®, Boursin® and popular cheese spreads marketing under Kaukauna®, Merkts® and Price*s® labels. www.belbrandsusa.com

Media Contact
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SOURCE Bel Brands USA