The Lempert Report And Tetra Pak Launch Video Innovation Series
The Weekly Video Series Highlights Innovation in the Food Industry.
Available Online for Consumers and Food Industry Insiders and also as a Ready-to-Air Food Segment for Newsrooms.
SANTA MONICA, Calif., June 10, 2014 /PRNewswire/ -- The Lempert Report®, a leading video trade publication for the food industry and Tetra Pak®, the world leader in food processing and packaging solutions, today announced the launch of The Lempert Report Innovation Series, a weekly video series featuring valuable, concise and actionable information on innovation in the food world.
Available as a package segment for the news industry, the first video debuted today and will air weekly each Thursday. Targeting consumers and food industry insiders, the three-minute The Lempert Report Innovation Series videos are found online on The Lempert Report's YouTube Channel and on Tetra Pak's consumer Web site BeCartonSmart.com
"This series is so interesting and partnering with Tetra Pak, one of the greatest innovators of all time is the perfect fit," says Phil Lempert, CEO and editor of The Lempert Report. "We hope to show the world the innovation taking place in the food and beverage industries that help with health, nutrition, convenience, the environment, food production, job creation and more."
"The Lempert Report Innovation Series is about educating, informing, entertaining and empowering consumers and the industry so they can make smart purchasing decisions," says Suley Muratoglu, vice president of Marketing and Product Development, Tetra Pak North America. "Whether from the boardroom or retail aisle, people need to better understand how food, nutrition, health, taste and the environment all come together to make a successful and relevant product."
The first video features brothers Ryan and Jeremy Black who through their company Sambazon (www.Sambazon.com) took a once little known superfood from Brazil and introduced it to America. From production to packaging, their innovative vision has driven success, ideas, devices and methods to do something better, different and new.
Other topics include innovation in the dairy industry, packaging, grilling, food safety, vending machines and more. Throughout the video, "Tetra Pak Tips" will provide behind-the-scenes insight about the products, packaging and trends.
About The Lempert Report
The Lempert Report is an up-to-the minute empowering video trend report uploaded every Monday, Tuesday, Thursday and Friday. TLR is the leading resource for supermarket trends and where they intersect with the consumer; offering both the retail and CPG communities' unique insights to capitalize on those opportunities. www.TheLempertReport.com
About Tetra Pak
Tetra Pak is the world's leading food processing and packaging solutions company. Working closely with our customers and suppliers, we provide safe, innovative and environmentally sound products that each day meet the needs of hundreds of millions of people in more than 170 countries around the world. With more than 23,000 employees based in over 85 countries, we believe in responsible industry leadership and a sustainable approach to business. Our motto, "PROTECTS WHAT'S GOOD™," reflects our vision to make food safe and available, everywhere. More information about Tetra Pak is available at www.tetrapakusa.com.
Video - https://www.youtube.com/watch?v=1LJrIopyLts&list=PLVSw5mMfO50OZr0Wn5bThnGb9zvK5iHJn
SOURCE The Lempert Report
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