LOS ANGELES, Feb. 13, 2018 /PRNewswire/ -- The Loyal Subjects, a collectible toy company, is pleased to announce the hiring of Dan Wilson as its Vice President of Sales. In this newly created position, Wilson will partner directly with The Loyal Subjects' key retailers as well as manage the company's sales distribution team.
Wilson joins The Loyal Subjects from Saban Brands, where he served as Vice President of Retail Development, most recently driving retail promotions for the Power Rangers feature film at key retail partners including Walmart and Toys "R" Us. Wilson has also served as a licensing and sales management executive at Activision, DreamWorks Animation and The Walt Disney Company.
"As we looked at our rapid growth in 2017 and our continued growth plans for 2018, we knew we needed to expand our team to maximize our ability to bring The Loyal Subjects to an ever-growing passionate fan base," explained Jonathan Cathey, the company's Founder/CEO and President. "Dan brings with him a wealth of knowledge and totally understands our brand. His strategic skills and retail experience will help take our company to the next level. Dan's a great addition to The Loyal Subjects team, and we're thrilled to have him on board."
"I am excited to bring my years of experience in the retail arena to The Loyal Subjects," noted Dan Wilson of his newly-appointed position of Vice President of Sales. "The Loyal Subjects has already had a tremendous impact on the market and I am ready to drive forward an array of sales and retailer initiatives."
About The Loyal Subjects
Born in 2009, The Loyal Subjects (TLS) has infused collectible toys with the art, quality, nuances, details and value its loyal fan base of collectors expect. Best known for its Action Vinyls™, a proprietary form of collectible figures, The Loyal Subjects creates unique products based on licensed properties from partners including Capcom, DreamWorks, Fox, Funimation, Hasbro, HBO, Nickelodeon, Saban Brands, Sanrio, Warner Bros, and WWE. For more information on The Loyal Subjects please visit https://www.theloyalsubjects.com/.
TLS' mission? "Building rich experiences for collectors through dynamic products that stay true to a creative spirit." In the licensed collectibles world, TLS collectors have adopted play where they were only being offered display.
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SOURCE The Loyal Subjects