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The Makers of Minute® Rice and Chicken of the Sea Celebrate National Salmon Day with Social Media Sweepstakes

Use #NationalSalmonDay through Oct. 8 for a chance to win an Alaskan Cruise for two

Riviana Foods Inc., America's leading rice company, announced today the launch of two new globally-inspired aromatic products to the Minute(R) Rice family - Minute Thai Jasmine Rice and Minute Basmati Rice. Minute Rice products are developed to provide ease and convenience for consumers, and now, the two latest products bring the brand's trademark quality to the growing number of consumers looking for authentic, international flavors.

News provided by

Minute Rice

Sep 29, 2016, 10:43 ET

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HOUSTON, Sept. 29, 2016 /PRNewswire/ -- Today through Oct. 8, the makers of Minute® Rice and Chicken of the Sea invite social media users to enter the "Salmon Loves Rice Sweepstakes" by using the hashtag #NationalSalmonDay for a chance to win a seven-day Alaskan cruise and various prize packs from Minute Rice and Chicken of the Sea.

Simple, yet delicious Black Bean and Barbecue Salmon and White Rice tacos will have the entire family wanting more.
Simple, yet delicious Black Bean and Barbecue Salmon and White Rice tacos will have the entire family wanting more.
Celebrate #NationalSalmonDay on October 8 with the perfect pairing: salmon and rice. These Black Bean and Barbecue Salmon White Rice Tacos are just one of the simple, delicious recipes you can make.
Celebrate #NationalSalmonDay on October 8 with the perfect pairing: salmon and rice. These Black Bean and Barbecue Salmon White Rice Tacos are just one of the simple, delicious recipes you can make.
Simple, yet delicious Black Bean and Barbecue Salmon and White Rice tacos will have the entire family wanting more.
Celebrate #NationalSalmonDay on October 8 with the perfect pairing: salmon and rice. These Black Bean and Barbecue Salmon White Rice Tacos are just one of the simple, delicious recipes you can make.
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The promotion, which culminates on National Salmon Day on Oct. 8, consists of daily drawings and one final Grand Prize drawing. Daily prizes include Andie Mitchell cookbooks and "Salmon & Rice Perfect Pairing" swag packs from the makers of Minute Rice and Chicken of the Sea. One Grand Prize winner will be randomly selected to receive a seven-day cruise to Alaska for two people.

"We're proud to partner with Chicken of the Sea to help promote National Salmon Day," said Paul Galvani, Senior Vice President of Marketing, Riviana Foods Inc., the maker of Minute Rice. "The health benefits of salmon are undeniable, and when you pair salmon with an item as versatile as rice, you not only have the opportunity to create unique and varied dishes, but you're eating a truly complete and wholesome meal. We're excited to raise awareness of this and offer the chance to win prizes to social media users who help us spread the word."

As a part of the National Salmon Day celebration, a variety of quick and delicious recipes that incorporate Minute Ready to Serve Rice and Chicken of the Sea Flavored Salmon Pouches were created, which include Black Bean and Barbecue Salmon White Rice Tacos. For more information and recipes, visit the Minute Rice website here.

For more details on how to enter the "Salmon Loves Rice Sweepstakes" and official rules of the sweepstakes please visit: chickenofthesea.com/salmon/sweeps.

National Salmon Day was created by Chicken of the Sea in 2015 as a public service to remind Americans of the significant health and wellness advantages of the fish. The annual Oct. 8 holiday honors the health, taste, convenience and diverse recipe benefits of both wild and packaged salmon varieties.

RECIPE: Black Bean and Barbecue Salmon White Rice Tacos
https://www.minuterice.com/en-US/recipes/24026/BlackBeanandBarbecueSalmonWhiteRiceTacos.aspx

Ingredients
1 cup Minute® Ready to Serve White Rice
¼ cup romaine lettuce, shredded
¼ cup canned black beans, rinsed
1 (2.5 ounce) pouch Chicken of the Sea® Barbecue Pink Salmon
¼ cup cheddar cheese, shredded
2 green onions, chopped
2 premade taco shells

Directions
Heat rice according to package directions.
Place lettuce, beans, rice, salmon, cheese and onions in taco shells. Serve immediately.

About Minute® Rice and Riviana Foods Inc.
Riviana Foods is the largest processor, marketer and distributor of branded and private label rice products in the United States with well-known brands as Minute®, Success®, Mahatma®, Carolina®, River®, Water Maid®, Gourmet House®, Blue Ribbon®, Wonder®, Comet®, Adolphus®, and RiceSelect®. Based in Houston, Texas, Riviana is a wholly-owned subsidiary of Ebro Foods, S.A., a leading Spanish food company.

Ebro Foods' other subsidiary in North America, New World Pasta, is one of the largest branded dry pasta manufacturer in North America and is headquartered in Harrisburg, Pennsylvania. New World Pasta has leading brands such as Ronzoni®, Creamette®, Skinner®, San Giorgio®, Prince®, Catelli®, American Beauty®, No Yolks®, Wacky Mac® and Light & Fluffy®.

For more information about Minute Rice products, visit minuterice.com or join the conversation on Facebook, Pinterest, Instagram and Twitter.

About Chicken of the Sea
Founded in 1914, Chicken of the Sea (COS) is a leading provider of healthy, sustainable and delicious seafood, offering not only a robust product line but the recipes and meal-planning insights needed to inspire seafood lovers to greater culinary creativity and inspiration. The company provides tuna, salmon, clams, crab, oysters, shrimp, mackerel, kipper snacks and sardines in cans, cups and pouches as well as innovative new products consistent with seafood's growing status as a healthy "new" protein choice in America.

Headquartered in San Diego, COS sustainably sources its seafood products from around the world, and packages them at a state-of-the-art processing facility in Lyons, Ga., as well as at third-party facilities. The company is led by a team of industry veterans with more than 300 years of collective experience in the packaged seafood industry.

For information on Chicken of the Sea, including recipes, serving suggestions and nutritional and meal-planning insights as well as information on the latest new Chicken of the Sea products, go to www.chickenofthesea.com.

Follow the Mermaid on Facebook at www.facebook.com/ChickenoftheSea, on Twitter at https://twitter.com/COSMermaid and on Instagram at https://instagram.com/chickenoftheseaofficial/. 

Video - http://origin-qps.onstreammedia.com/origin/multivu_archive/PRNA/ENR/Minute-Rice.mp4
Photo - http://photos.prnewswire.com/prnh/20160926/412039
Logo - http://photos.prnewswire.com/prnh/20160830/402673LOGO

SOURCE Minute Rice

Related Links

http://www.minuterice.com

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