The Moodsters Teams Up With Toddler Asher Nash in New Digital Campaign to Shine a Light on the Importance of Kids Feelings
NEW YORK, Dec. 13, 2016 /PRNewswire/ -- The Moodsters, the first-of-its-kind brand created to educate, entertain, and enhance the social and emotional development of children, announced today its partnership with Asher Nash. Asher, a 17 month old boy with Down Syndrome, who recently came into the spotlight, when his mother, Meagan Nash posted her son's picture on a Facebook page: Changing the Face of Beauty, a nonprofit that advocates for equal representation of people with disabilities in advertising. Now Asher is the newest face of The Moodsters national digital ad campaign to show that feelings are what really make a child special.
Denise Daniels, creator of The Moodsters, stresses the powerful impact that emotions play in helping a child reach their full potential. As the star of The Moodsters ad campaign, Asher's expressive personality is a prime example that feelings are universal for kids of all stripes.
"Asher is a child that joyfully and openly expresses his emotions," said Denise Daniels, child development expert and creator of The Moodsters. "He is the perfect role model for our brand whose mission is to teach kids the fundamentals of feelings."
The Moodsters ad campaign is helping shine a light on the importance of kids' emotions and the role parents play in helping their child develop the essential building blocks of their emotional wellbeing.
"Asher is a happy, loving and expressive child who is showing the world through his smile, that despite being differently abled, he is just like any other kid," said Meagan Nash, Asher's mother. "We are thrilled to be joining forces with Denise and The Moodsters to show the power emotions play in the development of all children."
The Moodsters currently have a lineup of award-winning interactive toys and books by manufacturer Kids Preferred; each product helps kids recognize, understand, and manage their emotions. The products including, The Moodster Meter (a 'feelings' thermometer), Feelings Flashlight, Talking Plush Characters and Feelings Notebook and Crayons are available at retailers including Target, Toys R Us and Amazon.
For more information about The Moodsters, visit www.themoodsters.com or connect with The Moodsters all social media channels (Facebook, Twitter, and Instagram).
About The Moodsters:
The Moodsters™ is a first-of-its-kind brand, developed by Denise Daniels, CEO & Founder of JellyJam Entertainment, a Peabody award-winning broadcast journalist, parenting and child development expert and author who specializes in the social and emotional development of children. The Moodsters™ stories and educational toys teach simple strategies to build social and Emotional Intelligence (EQ) skills in young children.
SOURCE The Moodsters
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