HOT SPRINGS, Ark., Sept. 12, 2017 /PRNewswire/ -- The Mountain Valley Spring Water partnership with The Americana Music Association exemplifies the brand's ongoing commitment to support this unique melting pot of American roots, folk, country, blues and soul music.
The annual event, taking place September 12-17, 2017 in Nashville, TN, brings together legendary artists, rising stars, fans and music industry professionals for six days of celebration through seminars, panels and networking events by day, with intimate showcases each night. This year's AmericanaFest will feature over 230 live performances at Nashville's most prominent venues including the 16th Annual Americana Honors & Awards Show at the legendary Ryman Auditorium.
Sourced from the same natural spring in the Ouachita Mountains for more than 145 years, The Mountain Valley Spring Water remains an emblem of natural American goodness. Renowned for its superior quality and iconic green bottles, Mountain Valley's spring and sparkling water embody the ultra-premium eminence of imported brands while appealing to the discerning American consumer seeking quality and authenticity. The Company's commitment to nurturing the spirit of the brand includes alignment with like-minded organizations such as the Americana Music Association according to Stephan Williams, Director of Marketing. "The AMA's advocacy for authentic American roots music is vital to the genre and helps connect artists with an appreciative audience. Supporting AmericanaFest is a natural expression of our shared values," said Mr. Williams.
The Mountain Valley Spring Water will be served at numerous artist showcases and record release events throughout 2017 AmericanaFest.
About The Mountain Valley Spring Water
The Mountain Valley Spring Water Co. is the authentic American natural spring water. Headquartered in Hot Springs, Ark., the iconic brand has been serving consumers since 1871. The brand's spring and sparkling waters are still bottled today from the abundant natural artesian spring source originating from deep within the valley's granite-based geologic formation, giving it its unique mineral content and taste profile. Twice named "Best-Tasting Water in the World," Mountain Valley Spring water is delivered to home and offices across the county. The brand can also be found in fine retailers, natural grocery and traditional supermarkets. Mountain Valley Spring is a Great Range Capital corporation.
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SOURCE The Mountain Valley Spring Water