The OLFA® Brand Celebrates The 35th Anniversary Of The Rotary Cutter Invention With The Creation Of A Commemorative Quilt

ROSEMONT, Ill., June 11, 2014 /PRNewswire/ -- 35 years ago, the founder of OLFA, Mr. Yoshio Okada, invented the rotary cutter, a brilliant tool that has revolutionized the quilting industry. In 1956, Mr. Okada sought out a solution to blades constantly losing their edge and becoming dull, resulting in the invention of the snap-off utility blade. With his brothers, Mr. Okada began the company that would become OLFA Corporation. In 1979, the world's first rotary cutter was developed, forever changing quilt making.

For the past three decades, the OLFA® brand's rotary cutting technology has provided quilters the tools with the sharpest cuts needed to start any quilting project, big or small. From ergonomic rotary cutters to quick-change rotary cutters and rotary circle cutters, OLFA's continued commitment to innovation has transformed the quilting industry, enabling quilters around the world to create elaborate and time-intensive projects with ease.

To celebrate the 35^th anniversary of the rotary cutter, the OLFA brand is collaborating with well-known designers and quilting bloggers to create a 35^th Anniversary commemorative quilt. These designers and bloggers are tasked with creating a quilt block that will be incorporated into the commemorative quilt at the culmination of the celebration this summer. The completed quilt will then be displayed at the OLFA brand's booth at the International Quilt Market at Houston in October.

"We are celebrating this milestone to honor our time-tested innovation and showcase what quilters around the country are able to create by using OLFA rotary cutters," said Matt McDonnell, Director Brand Marketing, World Kitchen LLC. "Ultimately, we want to celebrate with our consumers who choose OLFA cutters, trusting us to play a large part in their process as they design and create their quilts."

Known for its innovation and quality, the OLFA brand now offers a comprehensive range of premium cutters, knives, blades and accessories for industrial professionals, contractors, do-it-yourselfers, safety managers and quilters and crafters. Believing that high quality, durability, efficiency and safety are of the utmost importance, the OLFA brand is committed to providing premium products, which is why all OLFA handles have a satisfaction guarantee.

To join the 35^th Anniversary Celebration and follow along with the creation of the 35^th anniversary commemorative quilt, visit the OLFA Facebook page: www.facebook.com/OlfaCutters and follow the hashtag #Olfa35 on Twitter.

About OLFA North America
OLFA - North America, a division of World Kitchen, LLC. has served as the North America sales and marketing arm of OLFA Corporation products since 1994. OLFA® products manufacturing facility and corporate headquarters are located in Osaka, Japan.

About World Kitchen, LLC
Headquartered in Rosemont, Illinois, World Kitchen and its affiliates manufacture and market metal cookware, glass, ceramic and metal bakeware, tabletop products, cutlery and kitchen tools sold under well-known brand names, including Baker's Secret®, Chicago Cutlery®, Corelle®, CorningWare®, EKCO®, Magnalite®, OLFA®, OLO®, Pyrex®, Revere®, Snapware® and Visions®. The company and its affiliates employ approximately 3,222 people, and have major manufacturing and distribution operations in North America and Asia-Pacific regions. For more information, visit www.worldkitchen.com. CorningWare and Pyrex are registered trademarks of Corning Incorporated, used under license by World Kitchen, LLC. OLFA is a registered trademark of OLFA Corporation, used under license by World Kitchen, LLC.

Contact: Kate Patterson
Zeno Group
312-396-4390
[email protected]

Photo - http://photos.prnewswire.com/prnh/20140610/116834

SOURCE OLFA North America