The RealReal Changes the Game for Consigning Fine Jewelry and Watches
New Valuation Office Opens in Chicago to Make Consigning Effortless with Free and Transparent Appraisal of Goods
SAN FRANCISCO, March 24, 2016 /PRNewswire/ -- The RealReal, the leader in authenticated luxury consignment, today announced the opening of its fine jewelry and watch office in Chicago after two successful launches, one in New York City and one in Los Angeles. Due to its large, engaged network of shoppers and consignors in the Midwest, the San Francisco-based company expanded its valuation office to the Chicago market. Through its business model focused on authentication and service, The RealReal has changed the way people consign and shop luxury fashion. The company is now bringing this expertise to the fine jewelry and watch industry to give people a seamless way to sell their fine jewelry and watches for maximum value.
The fine watch and jewelry valuation office allows people to bring their fine jewelry and watches in for a free appraisal to quickly and easily find out what their items are worth. The RealReal's team of graduate gemologists and watch experts will assess and value clients' items by appointment only and provide them with a valuation document stating the items' resale value on The RealReal.com on the spot. People who consign jewelry and watches with The RealReal make up to 2 times more than selling their items through other channels.
"What we're doing through our valuation concept is making fine jewelry and watch pricing more transparent and accessible to consumers, something that has been missing in the market until now," said Michael Groffenberger, Senior Director of the Fine Jewelry and Watches. "Chicago has always been a strong market for us and one with a very established jewelry and watch industry, so we're excited to bring this unique service to the luxury shoppers of Chicago."
The fine jewelry and watch valuation concept aligns with The RealReal's mission of reaching its vast member-base of 4.5 million on a personal level with the goal of making it effortless to consign, similar to its in-home white glove consignment service.
The Chicago office, located in 980 N. Michigan Ave. (One Magnificent Mile), will be open Monday through Friday from 10am - 6pm and by special appointment. Appointments can be made by visiting therealreal.com/valuation, calling (844) 343-REAL or emailing [email protected].
About The RealReal
The RealReal provides the largest selection of authenticated luxury items including men's and women's fashion, fine jewelry & watches, and fine art & home. Consignors earn 60-70% of the sale price and items sell quickly. Its free in-home pickup service is available in 20+ major cities across the US. The fine jewelry & watch valuation offices in select cities offer people free valuations on their pieces from the company's professional gemologists. In 2015, The RealReal was named to the Business of Fashion 500 list, recognizing companies reshaping the global fashion industry. In the same year, the company was awarded the "Game Changer" award by W Magazine and Decoded Fashion. To learn more about The RealReal, visit www.therealreal.com.
Press Contact:
Natalie Seufferlein
[email protected]
(650) 823-5892
SOURCE The RealReal
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