The Rise of the Author-preneur: Entrepreneur Press Introduces a New Possibility in Publishing for Entrepreneurs Seeking to Build Their Brand and Their Business

IRVINE, Calif., Feb. 9 /PRNewswire/ -- A positioning strategy behind the world's most successful entrepreneurs, including Donald Trump, Robert Kiyosaki and Suze Orman, branding yourself as both author and entrepreneur seems like a marketing must for all business owners seeking to share their expertise, grow their personal brand and their business. Of course, unlike Trump, many entrepreneurial authors don't have publishers knocking on their door, limiting their book options to self-publishing and self-promoting -- until now.

Entrepreneur Press, leading publisher in the small to midsize business category, has announced the launch of Entrepreneur House Authors, a full-service, publishing and marketing solution for "author-preneurs," entrepreneurial authors seeking to grow their brand and their business by leveraging their book. Under this innovative, fee-based publishing program, Entrepreneur Press and its parent company Entrepreneur Media Inc. present business visionaries who have taken their expertise to the page with the means to publish their book, gain exposure by the millions and ultimately, become a recognized authority in their field.

"We help entrepreneurial authors share their expertise through publishing a book, and then we work with them to use that book to further define their identity, build their reputation and grow their business," explains Leanne Harvey, director of marketing, Entrepreneur Press. "We do this using the reach, media exposure, business partners and publishing expertise of Entrepreneur -- something that no other publishing option can compete with."

Partnered with Entrepreneur Press, entrepreneurial authors seeking business success get the editorial benefit of working with a traditional publisher and the backing of Entrepreneur Media, Inc., a respected voice in the media community and trusted brand for more than 30 years.

Combining Entrepreneur magazine's monthly readership of three million, and Entrepreneur.com's six million unique visitors per month, with a multitude of esteemed online business partners including AOL.com, MSNBC.com, FoxBusiness.com and WashingtonPost.com, Entrepreneur offers "author-preneurs," and their published work, invaluable face time with millions of potential clients worldwide.

"Entrepreneur House Authors is a marketing-based program; however, all books under the Entrepreneur Press imprint go through the same editorial evaluation process," explains Jere Calmes, publisher, Entrepreneur Press. "Many aspiring authors don't have the big name or the platform now required by traditional publishing, but that doesn't mean they don't have excellent projects. This program provides a solution, allowing good projects and talented authors/entrepreneurs to get published and get noticed."

Driven by its vast media reach and marketing expertise, the Entrepreneur House Authors program brings to the table a new option for business-driven authors and entrepreneurs.

Those who have written a book and are seeking a publisher who will help them elevate their brand and grow their business should visit www.entrepreneurhouseauthors.com for more information on this innovative publishing opportunity.

To learn more about Entrepreneur Press, visit: www.entrepreneurpress.com  

To learn more about Entrepreneur Media, visit: www.entrepreneur.com

SOURCE Entrepreneur Press