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THE STANLEY 1913 BRAND TEAMS UP WITH BASKETBALL SUPERSTAR CAITLIN CLARK TO LAUNCH A POWERHOUSE PARTNERSHIP

Stanley 1913 (PRNewsfoto/Stanley 1913)

News provided by

Stanley 1913

Aug 28, 2025, 12:04 ET

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The brand's latest sports partnership fuses performance, precision, and purpose in a new athlete-designed collection, available for purchase September 3

SEATTLE, Aug. 28, 2025 /PRNewswire/ -- Stanley 1913, the global lifestyle brand known for its commitment to innovation and performance, today announced its newest partnership with professional basketball icon and TIME 2024 Athlete of the Year Caitlin Clark. The multi-year partnership kicks off with the debut of the Stanley 1913 x Caitlin Clark Collection, a high-performance hydration line designed in collaboration with Clark, launching September 3.

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Stanley 1913 x Caitlin Clark Collection
Stanley 1913 x Caitlin Clark Collection
Stanley 1913 x Caitlin Clark Collection
Stanley 1913 x Caitlin Clark Collection

This announcement marks the next chapter in the brand's growing presence in the world of sports. Following its recent landmark partnerships with Lionel Messi, Utah Jazz, PGA TOUR, Arsenal, and more, the leader in hydration products is expanding its reach across fields, courts, and communities – reinforcing that its products are made for athletes and sports fans alike. Caitlin Clark, a rising global icon in professional basketball, represents the values of excellence, drive, and purpose that the Stanley 1913 brand proudly champions.

The Stanley 1913 x Caitlin Clark Collection
Designed in the Caitlin Clark Blacktop colorway – purple, blue, and black – the collection unites boldness and focus, reflecting her presence on the court and unique style of play. Featuring a premium lineup of performance-forward hydration products, each piece carries high-gloss basketball artwork embossing, Caitlin Clark's signature, and her iconic #22 on the base. Fueled by a shared commitment to performance, precision, and an active lifestyle, the collection is crafted to meet the needs of athletes, fans, and those who live life in motion – because relentless drive demands relentless fuel.

The limited-edition collection includes:

  • Stanley 1913 x Caitlin Clark Quencher® ProTour Flip Straw Tumbler (40 oz) $55 + (30 oz) $45: Relentless drive demands relentless fuel. The new Stanley 1913 x Caitlin Clark Collection is where performance meets precision — sleek metallic rim, high-gloss art and embossed signature. The 40-ounce Quencher® ProTour Tumbler features a leakproof Flip Straw lid.
  • Stanley 1913 x Caitlin Clark 1913 IceFlow™ Flip Straw 2.0 Bottle (24 oz) $40: The 24-ounce Flip Straw 2.0 lid has AeroLight™ technology that makes it 33% lighter than most standard steel water bottles. Flip to sip and when the pressure's on, rise up.
  • Stanley 1913 x Caitlin Clark 1913 IceFlow™ Flip Straw Jug (64 oz) $65: Goes all day with fewer refills. The flip straw makes hydrating easy and efficient, while the design ensures it keeps up no matter where the day takes you.

The partnership underscores the brand's strong connection to athletes and sports fans, directly engaging with the generations inspired by Caitlin's journey. A hometown hero and role model, Clark brings authenticity, grit, and purpose to everything she does – qualities that resonate deeply with Stanley 1913's mission of fueling the human experience. The collection blends Caitlin's dedication, determination, and unmatched skill with Stanley 1913's innovative design and performance.

"It is an incredible honor to partner with a global sports icon like Caitlin Clark. She is redefining women's sports and reshaping culture through her drive, passion, and grit," said Matt Navarro, Global President, PMI WW Brands, LLC (WW Brands). "She's not just a leader in the world of basketball; she is sparking a global movement. This collection is a celebration of that spark, and it's for everyone in the community who shares that same drive to make an impact."

"Partnering with Stanley 1913 is an exciting opportunity to work with a brand that shares my values and champions women's sports," said Caitlin Clark. "This collection has something for everyone – from the athletes putting in the work on the court to the fans shaping the culture."

The brand's new creative campaign is built on a central idea: relentless drive demands relentless fuel. The theme comes to life by featuring Caitlin in the moments that define a champion – putting in the work and hydrating both on and off the court. The visuals bring Caitlin fans and the Stanley 1913 community into a world of relentless hustle, peak performance, and the pursuit of greatness.

The Stanley 1913 x Caitlin Clark Collection is available on stanley1913.com starting September 3rd and will be rolling out at select retailers, including SCHEELS, DICK'S Sporting Goods, Academy and JD Sports throughout September. Those interested in signing up to be notified of product availability can do so starting August 28th on stanley1913.com. Follow Stanley 1913 on Instagram (@stanley_brand) for more information.

About PMI WW Brands, LLC.
PMI WW Brands, LLC manufactures, markets, and sells innovative food and beverage containers under the iconic Stanley 1913 brand.

Stanley 1913: Built for Life®.
We have fueled the human experience since the iconic Stanley vacuum bottle revolutionized the way people enjoyed food and beverage. Today, our colorful and innovative Hydration products, including the beloved Quencher®, as well as our Cafe, Bar, Kitchen, and Hard and Soft Cooler offerings, go beyond function, elevating everyday moments with style and empowering active lifestyles. We're a community of creators, builders and inventors who believe in creating sustainable products for a better life and world that minimize our impact on the planet. Learn more at www.stanley1913.com.

SOURCE Stanley 1913

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