The Week in Press Releases: 10 Stories You Need to See

A roundup of the most newsworthy press releases from PR Newswire this week, including a Pop-Tarts x Crocs collab and PayPal's stablecoin launch.

NEW YORK, Aug. 11, 2023 /PRNewswire/ -- With thousands of press releases published each week, it can be difficult to keep up with everything on PR Newswire. To help journalists and consumers stay on top of the week's most newsworthy and popular releases, here's a recap of some major stories from the week that shouldn't be missed.

The list below includes the headline (with a link to the full text) and an excerpt from each story. Click on the press release headlines to access accompanying multimedia assets that are available for download.

1. Pop-Tarts® And Crocs Launch Limited-Edition 'Croc-Tarts' Collab Featuring First-Ever Candy Jibbitz™ Charms
   Limited-edition Pop-Tarts Croc-Tarts come with one pair of custom Crocs Classic Clogs featuring Pop-Tarts-inspired Jibbitz™ charms and a box of Unfrosted Strawberry Pop-Tarts featuring, for the first time ever, Crocs-shaped candy Jibbitz™ charms to eat and decorate atop your pastry. Wear your Pop-Tarts and eat them too.
2. PayPal Launches U.S. Dollar Stablecoin
   PayPal USD is designed to contribute to the opportunity stablecoins offer for payments and is 100% backed by U.S. dollar deposits, short-term U.S Treasuries and similar cash equivalents. PayPal USD is redeemable 1:1 for U.S. dollars and is issued by Paxos Trust Company. 
3. McDonald's Presents... the As Featured In Meal
   Introducing the As Featured In Meal, a collection of fan-favorite menu items that have made iconic appearances throughout film, television and music. Starting Aug. 14, the meal will be available in more than 100 countries across the globe and will co-star exclusive experiences for fans, custom merch and never-before-seen content.
4. Lucid Announces Final Production Specifications for the Lucid Air Sapphire: The World's First Luxury Electric Super-Sports Sedan
   As the ultimate fusion of leading-edge technology, refined design, and on-road versatility, the Air Sapphire elevates electric performance to new heights — marking a monumental step forward in automotive innovation.
5. Victoria's Secret Launches The Icon by Victoria's Secret Collection with All-Star Cast, Featuring Gisele Bündchen, Naomi Campbell, Emily Ratajkowski & More
   "The collection was made to enhance one's natural shape while staying true to the supportive and seamless look that we love. It's an exciting, elevated collection to add to your wardrobe, while reinforcing that we are all icons" said Janie Schaffer, Chief Design Officer at Victoria's Secret.
6. The Conference Board Employment Trends Index™ (ETI) Increased in July
   July's increase in the Employment Trends Index was driven by positive contributions from four of its eight components: Percentage of Respondents Who Say They Find "Jobs Hard to Get", Ratio of Involuntarily Part-time to All Part-time Workers, Initial Claims for Unemployment Insurance, and Job Openings.
7. Kroger and Kellogg Company Join Forces to Fight Food Insecurity
   "With the generosity of brands like Kellogg Company, Kroger is able to partner with Feeding America and local food banks to support hunger-relief programs that are making a difference in the neighborhoods Kroger calls home," said Jenifer Moore, Corporate Affairs Manager of the Cincinnati-Dayton Division, Kroger. 
8. Target Begins Nationwide Rollout of Drive Up with Starbucks, Offering Free Carside Delivery of Café Favorites
   Guests with a Drive Up order can add a Starbucks purchase to be delivered to their car via Target's free, contactless curbside service through the Target app. The service is beginning its chainwide rollout this summer and is slated to be available at all the 1,700-plus stores with Starbucks Cafés and Drive Up service by October.
9. FDA Approves First Oral Treatment for Postpartum Depression
   PPD is a major depressive episode that typically occurs after childbirth but can also begin during the later stages of pregnancy. Until now, treatment for PPD was only available as an IV injection given by a health care provider in certain health care facilities.
10. Nearly 10,000 Superfans Raised Their Hands to Become 'Subway' And Win Free Subs for Life
    Subway revealed the overwhelming response to its Name Change Challenge – thousands of super fans were willing and ready to legally change their name to Subway and unlock a lifetime of delicious sandwiches if selected as the winner.

Read more of the latest releases from PR Newswire and stay caught up on the top press releases by following @PRNalert on Twitter.

Can't-Miss Earnings

In addition to these popular releases, several must-read earnings reports crossed the wire this week, including the quarterly results for the U.S. Postal Service, Wendy's, Fox Corp. and Eli Lilly.

Catch up on all the latest earnings reports here.

Helping Journalists Stay Up to Date on Industry News

These are just a few of the recent press releases that consumers and the media should know about. To be notified of releases relevant to their coverage area, journalists can set up a custom newsfeed with PR Newswire for Journalists.

Once they're signed up, reporters, bloggers, and freelancers have access to the following free features:

• Customization: Users can create customized newsfeeds that will deliver relevant news right to their inbox. Newsfeed results can be targeted by keywords, industry, subject, geography, and more.
• Photos and Videos: Thousands of multimedia assets are available to download and include in a journalist or blogger's next story.
• Subject Matter Experts: Journalists will have access to ProfNet, a database of industry experts to connect with as sources or for quotes in their articles.
• Related Resources: Our journalist- and blogger-focused blog, Beyond Bylines, features regular media news roundups, writing tips, upcoming events, and more.

About PR Newswire and PR Newswire for Journalists

For more than 65 years, PR Newswire has been the industry leader with the largest, most comprehensive distribution network of print, radio, magazine, television stations, financial portals and trade publications. PR Newswire has an unparalleled global reach of more than 200,000 publications and 10,000 websites and is available in more than 170 countries and 40 languages.

PR Newswire for Journalists (PRNJ) is an exclusive community that includes over 20,000 journalists, bloggers and influencers who are logging into their PRNJ accounts specifically looking for story ideas. PR Newswire thoroughly researches and vets this community to verify their identity as a member of the press, blogger or influencer. PRNJ users cover more than 200 beats and verticals.

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SOURCE PR Newswire