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The Worldwide Leader in Hair Taming, Global Keratin, Proudly Announces Its Rebranding as GKhair

GKhair reflects the expanding scope of its professional hair care collection


News provided by

GKhair

Nov 29, 2010, 10:30 ET

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MIAMI, Nov. 29, 2010 /PRNewswire/ -- Global Keratin, the worldwide industry leader in hair taming, has rebranded as GKhair to reflect the company's new image and superior line of professional hair care products. Global Keratin is re-branding to GKhair to highlight the new product portfolio and to solidify their role as texture experts. The GKhair name more accurately represents the company's hugely successful hair taming category and is expanding its dominance into other brands and lines of products.

GKhair recognizes the need and offers exceptional results for today's versatile women, while providing professionals and consumers with a one stop shop experience and tailored hair care solutions.

The GK team strives to offer solutions for everyday hair care needs, earning a reputation among leading professional stylists for innovative, cutting edge products. Founder and CEO, Van Tibolli, states, "The GKhair brand was created to represent today's confident, active, multi-faceted woman on the go who chooses to express herself through her personal style. GKhair is a progressive and forward thinking company that develops and distributes advanced hair care products while delivering beautiful, healthy and more manageable hair."

The GKhair Hair Taming System with Juvexin™ is a professional hair taming treatment available exclusively at select salons worldwide. The GKhair Hair Taming System is available in three distinct formulas to meet the needs of all hair types – Light Tame, Medium Tame and Full Tame.

The line includes products that work together to nourish even the most damaged hair, revealing amazing results immediately. All GKhair products utilize Juvexin™, a proprietary protein blend that closely mirrors hair's own keratin structure. All products can be used independently to boost hair's strength and manageability, or to increase the benefits of the salon treatment.

GKhair's new line includes:

GK Balancing Shampoo: Designed to gently cleanse the hair while balancing the PH levels. Free of Sodium Chloride and harsh sulfates, the Juvexin™ penetrates each strand of hair, providing hydration and nourishing benefits to maintain shine and softness after every wash

GK Balancing Conditioner:  This nourishing conditioner coats each strand, creating a protective shield to nourish and provide softness.

GK Moisturizing Shampoo: Designed to restore hair from the inside out.  Protects against future damage and environmental effects and helps to strengthen hair.

GK Moisturizing Conditioner: This exclusive blend restores hair and returns it to its youthful state. Contains essential oils which are 100% absorbed by hair.

GK Leave-in Conditioner Spray: Applied to damp hair before styling, this spray replenishes moisture and protects from damaging environmental effects, for shiny hair that is easy to manage.

GK Leave-in Cream:  Applied to damp hair, this cream detangles and adds moisture, protecting hair from heat styling and environmental effects, for healthy-looking, beautiful hair.

GK Serum: This nourishing serum delivers an instant dose of frizz fighters for silky, shiny hair that is resistant to humidity.

Under the leadership of Van Tibolli, GKhair is a multi-million dollar venture with over 5,000 representatives in 45 countries with an international staff that conducts business in 10 languages.

For further information please contact Kim Morgan or Lynn Lewis at TransMedia Group

Tel: (561) 750-9800 Email: [email protected]  / [email protected]

SOURCE GKhair

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