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The:sixthirty Transforms At-Home Fitness and Wellness

the:sixthirty by Bright Architecture. boutique fitness, at home.

News provided by

Bright Architecture

May 27, 2020, 09:30 ET

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BROOKLYN, N.Y., May 27, 2020 /PRNewswire/ -- Bright Architecture, the design firm behind boutique fitness studios Fhitting Room, SLT, Rumble, Flywheel, Rowhouse, and more, has launched the:sixthirty, a virtual design solution that brings a curated experience to home workout spaces. Leveraging their knowledge and experience in fitness studio design, the:sixthirty provides consumers with a custom design for personal wellness and fitness at home.

the:sixthirty 3D Space Render
the:sixthirty 3D Space Render
the:sixthirty. boutique fitness design, at home.
the:sixthirty. boutique fitness design, at home.
the:sixthirty designers find and curate new space within your home space by working with customers to identify the optimal placement for your new wellness escape at home.
the:sixthirty designers find and curate new space within your home space by working with customers to identify the optimal placement for your new wellness escape at home.
thesixthirty designers start with an inspiration palette for your fitness space.
thesixthirty designers start with an inspiration palette for your fitness space.
the:sixthirty 3D Space Render
the:sixthirty. boutique fitness design, at home.
the:sixthirty designers find and curate new space within your home space by working with customers to identify the optimal placement for your new wellness escape at home.
thesixthirty designers start with an inspiration palette for your fitness space.

The market for at-home fitness spaces further intensified under stay-at-home orders, but until now there has not been an interior design service dedicated to re-envisioning the home as a place of wellness, privacy, and escape. For the average person, working out at home is a mix of moving furniture, pulling equipment out of the closet and negotiating the right streaming interface. The:sixthirty solves these problems by providing tailored design packages complete with 3D renderings, easy to manage DIY installation plans, and a shopping list to realize the transformation.

"We recognized immediately that taking a boutique workout class at-home comes with a new host of challenges for both the studios and the user," says Nathan Bright, principal of Bright Architecture. "Our homes and apartments are not designed for a proper workout or spa-like comfort. We want that to change."

Behind the scenes, the:sixthirty has built out a robust 3D BIM (Building Information Model) technology to capture and understand users' taste preferences, spatial requirements, and creates a shoppable catalog of design ideas. Through a one-on-one virtual designer experience, this approach allows the creation of unique and personal designs. As studios realize the value of their virtual classes, the:sixthirty provides a pathway for a new branded experience. For both the user as well as the class provider, the:sixthirty offers a bridge to connect these important moments.

The:sixthirty customers can choose from three levels of support at https://thesixthirty.design:

  • front row package ($149): 2 design plans, final 3D rendering and DIY shopping list for an 8' x 8' space
  • boutique package (starting at $249): the front row package plus overall room refresh and additional interior treatments
  • all out package (starting at $649): the boutique package plus larger room planning, lighting, furniture, and equipment selection 

About Bright Architecture: Bright Architecture is an architecture and interior design studio based in DUMBO, Brooklyn.

SOURCE Bright Architecture

Related Links

http://www.brightarchitecture.com

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