NEW YORK, Aug. 23, 2012 /PRNewswire/ -- The August issue of This Old House, "The Great TOH Giveaway," uses Microsoft Tag technology to offer readers the chance to win $460,974 in prizes including a GE suite of kitchen appliances, three sets of Stanley Furniture, a Husqvarna Fast Tractor, a Kohler generator and much more.
Consumers can download a free mobile app and then simply hold their smartphone camera over the tags throughout the issue to enter for a chance to win prizes. Consumers can enter every day through August 31st. "The Great TOH Giveaway" can also be entered online at www.thisoldhouse.com/win.
This is the third consecutive year for "The Great TOH Giveaway." The prizing value has increased each year; it's up from $178,000 in 2011. "The fact that manufacturers want to give away their products in our issue is a testament to the value of the TOH consumer," says Editor Scott Omelianuk. "And our readers are excited about the opportunity to win these amazing prizes."
Also in this issue: Simonton Windows is supplying a grand total of $49,500 worth of high-quality vinyl replacement windows to three winners; DaVinci Roofscapes is giving away $50,000 worth of its Bellaforte shake roofing; and four winners will receive Formica Laminate countertops worth $2,500 each.
About This Old House
This Old House Ventures Inc. is America's premier home enthusiast brand, netting 50 million multi-media impressions each month through its award-winning television, print, and web properties. The leading consumer publication for home how-to and inspiration, the award-winning This Old House magazine currently has a circulation of 950,000 and reaches an audience of almost six million.
SOURCE This Old House