This Year's Best Gift Is Less Than $20

SEATTLE, Dec. 4, 2014 /PRNewswire/ -- Pivotal Corporation, the Seattle company dedicated to helping people make smart lifestyle choices, is helping shoppers select the perfect gift this holiday season – its new membership-driven Pivotal Living app and Pivotal Tracker 1 fitness band. Arriving just in time for the months when sweet indulgences are abundant and getting cozy on the couch is a popular pastime, the Pivotal Living app and Pivotal Tracker 1 are now available for $15 on Amazon.com.

Pivotal Corporation's Pivotal Living app offers a robust feature set and personalized analytics for a low annual membership. Currently, the Pivotal Living app tracks the following so you know how to easily work off that cocoa and fruitcake:

"The holidays are a time to gather with loved ones, feel festive, reflect on past choices and embrace future goals," said Eli Almo, co-founder and chairman for Pivotal Corporation. "We want to help those aspiring to live a healthier lifestyle gift themselves or others the Pivotal Living app and Pivotal Tracker 1 without worrying about blowing their holiday budgets."

With a sleek aesthetic the family fashionista will love and a price tag even Scrooge can embrace, the Pivotal Living app and band are a smart, fashionable and economical way to check off even the most challenging gifting lists this year. And, assuming you've made Santa's "nice" list this year, why not pick up one for yourself? After all, did you know that:

• According to the American Research Group, shoppers around the country say they are planning to spend an average of $861 for gifts this holiday season. That would buy 57 memberships to Pivotal Living, with a few bucks left over for an eggnog latte to celebrate your smart shopping.
• Speaking of eggnog, an average of 122 pounds of this festive holiday beverage are enjoyed each year according to Delish.com. Eggnog, on average, has just more than 300 calories per cup, which would take about 30 minutes of running at a 10-minute-mile pace to burn off.
• Also according to Delish.com and How Stuff Works, an average of 1.76 billion candy canes are made annually. At 110 calories per each one ounce candy cane, that's 193.6 billion calories worth. (That's going to require a WHOLE lot of stepping from coast to coast to burn off!)
• Most adults need about seven to eight hours of nightly sleep, but sleep is often shoved aside due to hectic holiday schedules, according to the American Academy of Sleep Medicine. Keep tabs on your nightly rest patterns with the Pivotal Tracker 1, and set a healthy goal of at least seven hours each night in the Pivotal Living app.

"Wearable fitness devices top many holiday wish lists this year, but staying healthy and informed can be expensive," said David Donovick, co-founder and CEO for Pivotal Corporation. "We believe smart technology should be accessible, approachable and affordable. At Pivotal Corporation, we are dedicated to 'doing the right thing' and that means offering a wellness app and fitness band at an easy gifting price."

The Pivotal Tracker 1 band collects information on daily activities, like racing through the mall at midnight on Dec. 24, sleep duration and quality (dreaming of sugar plum fairies is fully encouraged) and sends it via Bluetooth™ to the mobile app to provide real-time wellness reporting.

To learn more about the Pivotal Living app and Pivotal Tracker 1 band or to place an order for the holidays, please visit the Amazon store or Pivotal Living at www.pivotalliving.com.

Editor's Note: Hi-res imagery and product are available for select media opportunities. For additional details please send an email with your inquiry to [email protected].

About Pivotal Corporation
Pivotal Corporation was founded by David Donovick and Eli Almo with the belief that personal technology can not only make life better, but specifically, healthier. Powered by research and science, Pivotal Corporation is developing a family of software and affordable, health-driven products that help everyday people improve their overall wellbeing. The company's first offering is the Pivotal Living mobile app and Pivotal Tracker 1. Connecting wirelessly, the Pivotal Tracker 1 band uses sensor technology to track daily activities and provide real-time health and wellness reporting to encourage smart lifestyle choices. Learn more at www.PivotalLiving.com.

For press requests only:
Jessika Fernandez, Duo PR for Pivotal Corporation | [email protected] | (206) 706-0508

For customer inquiries:
Pivotal Corporation | [email protected]

Photo - http://photos.prnewswire.com/prnh/20141025/154376

To view the original version on PR Newswire, visit:http://www.prnewswire.com/news-releases/this-years-best-gift-is-less-than-20-300004707.html

SOURCE Pivotal Corporation

Related Links

http://www.PivotalLiving.com