Thought Leaders and Entrepreneurs Serving Seniors in the $7 Trillion Longevity Economy Step into the Spotlight at the What's Next Boomer Business Summit

NEW ORLEANS, April 10, 2019 /PRNewswire/ -- And the winner is…Mary Furlong and Associates puts the spotlight on the thought leaders and entrepreneurs in the $7.6 trillion longevity economy by announcing this year's Leadership Longevity Award winners and showcasing the four finalists in the What's Next Innovation Challenge at the 16^th annual What's Next Boomer Business Summit conference here on April 18. 

Leadership Longevity Awards
The 2019 Award recipients include:  Dr. Charlotte Yeh, chief medical officer of AARP Services Inc., Paul DiCosmo, CEO of StateServ, Jack York, founder/CEO of It's Never Too Late, Ted Fischer, founder/CEO of Ageless Innovation and Gary Calligas, publisher and radio show host, "The Best of Times." The award for best media campaign will be presented to Jill Lesser, president of WomenAgainstAlzheimer's, who won for its "Be Brain Powerful" awareness and advocacy campaign on women, brain health and Alzheimer's disease.

The prestigious Greg O'Neill Vision and Integrity Award, newly named this year for the late GSA executive and innovator, will be awarded to Susan Morisato, president of UnitedHealthcare Insurance Solutions, for her preeminent support of millions of seniors in its MedicareAdvantage plans nationwide. The event is sponsored by AARP Innovation Labs, UnitedHealthcare, Triple Tree and Caregiving Club.

"These awards truly represent the diverse change agents in the booming age 50+ market," said Mary Furlong, a leading authority and successful serial entrepreneur in the longevity economy, founder of Mary Furlong & Associates, and executive producer of the What's Next Boomer Business Summit, the awards event and the Innovation Challenge event. "Whether it is technology solutions, robotic pets, the women's movement taking on brain health and dementia, growing support and services for end-of-life situations, putting seniors front and center with a dedicated magazine and giving them a voice on radio, serving seniors in the Medicare world, or encouraging powerful older women to thrive, these go-to-experts in aging are making their ideas a reality and represent how large companies, entrepreneurial start-ups and advocacy groups can make a difference in the lives of millions of older Americans."  

What's Next Innovation Challenge
In addition, the four finalists in the What's Next Innovation Challenge competition include: Intuition Robotics, Livpact Inc., Loro and Briocare. The finalists will take center stage at the conference on April 18 to demonstrate how they can improve social connections and empower older adults to live engaging and purposeful lives using artificial intelligence and home-based digital voice assistants known as Voice First technology. The AARP and What's Next Boomer Business Summit audience will vote American Idol-style along with a panel of expert judges to determine the winner who continues on to the final AARP Innovation Lab national competition later this year in Washington, D.C.

Media contact:
Ben Adkins
[email protected] 
502.619.4267

SOURCE Mary Furlong & Associates