Thrive Market Founders Launch Alliance for Good

LOS ANGELES, March 16, 2018 /PRNewswire/ -- Today, Thrive Market, an e-commerce, membership-based retailer offering organic groceries at wholesale prices in eco-friendly packaging, announces that founders Gunnar Lovelace, Nick Green and Sasha Siddhartha are launching the Alliance for Good. The Alliance is a philanthropic community to support social enterprises, advocacy movements and organizations devoted to improving the environment of our world and health of its inhabitants. The three founders will fund the platform with an initial donation of $12.7 million. The Alliance is open to other individuals who come in as equal cofounders with a minimum donation commitment of $1 million. The goal of the Alliance is to have hundreds of cofounders who have made $1 million+ commitments and, starting in 2019, to host an annual Solutions Summit where the community comes together to work on scalable solutions.

"By creating an alliance of philanthropically like-minded folks, we are able to build community and deeper purpose while giving back, and to have a greater impact by working collectively," said Gunnar Lovelace, Co-Founder of Thrive Market. "Our focus as the founders of Thrive Market has been to show we can scale social enterprise. Alliance for Good is a new venue in which we can do that in partnership with other stakeholders. We are excited to achieve more good together at scale."

The Alliance for Good is an effort to magnify the impact of issues that Thrive Market and its customers have been supporting through the e-commerce business. Founders of the online grocer have built their business by appealing to consumers who appreciate and support the company's philanthropic and advocacy initiatives. Thrive Market led the movement to make food stamps available to online shoppers (therefore making healthy food choices available to people regardless of geography), is co-leading a movement of organic companies to launch a Regenerative Organic certification program for the industry and consumers and works directly with producers and brands to develop ethical supply chains. It was also the first e-commerce company to go zero waste out of their distribution centers to landfill.

About Thrive Market 

Thrive Market is a membership e-commerce platform on a mission to make the world's highest quality natural and organic products affordable for every American family. For $60 per year, Thrive Market members get access to their favorite natural snacks, supplements, home, beauty, and baby products at 30–50% of retail, shipped direct to their door for free. Each paid membership on the site also sponsors a free membership for a low-income family. Visit thrivemarket.com to learn more.

CONTACT: Kathleen Flaherty, K21 Communications., [email protected], 310/203-8444

SOURCE Thrive Market