TOMY International Launches Dōteki: A Dynamic, Multiplayer Battle Experience Available Now

New Immersive Battle System Brings Innovation to the Boys Action Category 

OAK BROOK, Ill., Aug. 18, 2025 /PRNewswire/ - Deflect. Defend. Defeat. TOMY International officially launches Dōteki, an electrifying new line of feature-packed battle systems where YOU are the action. Now available online and in stores worldwide, Dōteki invites players to blend strategy, speed, and skill into a high-energy, dynamic gameplay experience built for solo and multiplayer fun.

With Dōteki, players build custom arenas, align with powerful elemental factions, and compete using handheld battle controllers that test reflexes, precision, and strategic thinking. Every battle is powered by the all-powerful ion ball, which ricochets through the arena as players aim, block, and fight to protect their target. Add in exclusive trading cards, collectable characters, and pop-out health keys—making every match an unpredictable, pulse-pounding showdown filled with non-stop excitement.

"We set out to create an innovative new brand where kids aren't just just watching the action—they are the action," said Julie Gwaltney, VP of Toys,  TOMY International. "Dōteki brings together competitive play, the thrill of customization, and the sensory satisfaction of movement-based battles in a way that reinvents the battle category. It's designed to engage today's kids in a whole new way, and we're proud to lead the charge."

A World Built for Battle

The Dōteki universe is anchored by four core elemental factions—Arctos (ice), Heatoru (fire), Organika (earth), and Spiritek (tech)—each with its own strengths, style, and collectable trading cards—exclusive to each set. Players choose their character, assemble their arena, and go head-to-head with friends or train solo. Players need to stay sharp when the ion ball bounces back, as each hit transforms the shape of the battlefield and drains life points. When a player's health key ejects, they are out. The last player standing wins the battle.

The Product Lineup

Dōteki is fully expandable and cross-compatible, allowing for infinite multiplayer setups. The current product range includes:

• Battle Training Sets ($14.99 MSRP) – Ideal for solo practice. Includes one exclusive character, trading card, health key, and arena accessories.
• Multiplayer Battle Packs ($26.99 MSRP) – Two-player starter sets featuring dual factions for instant battles and unique matchups. All components connect to create an evolving and customizable play experience, turning every battle into a new challenge. Dōteki transforms gametime into an electrifying strategy-fueled competition.

Built for a New Generation of Battlers

Designed for kids ages 8+, each Dōteki box includes a QR code that links to how-to-play videos and gameplay inspiration—so players can learn fast and to jump right into the action.

Dōteki is now available at Amazon and specialty retailers— including retail members of The Good Toy Group and Learning Express.

For more information, visit https://us.tomy.com/brand/doteki/ or follow @Tomy_Toy on Instagram. Use #Doteki to share your victories and join the action.

About TOMY
TOMY International (www.tomy.com) is a leading global designer, producer, and marketer of a broad range of innovative, high-quality toys sold to preschoolers, youths and adults under the TOMY® and Ertl® brands as well as products for parents, infants and toddlers marketed under Lamaze^®, The First Years®, JJ Cole® Collections and Boon® brands. TOMY International's mission is to make the world smile. TOMY International reaches its target consumers through multiple channels of distribution supporting more than 25,000 retail outlets throughout North and South America, Europe and Australia. TOMY International is a wholly owned subsidiary of Japan-based TOMY Company, Ltd. (Tokyo Stock Exchange Code No. 7867). © TOMY.

SOURCE TOMY International