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TouchTunes Interactive Networks Creates Custom PhotoBooth Experience for NHL Fans

Launching in NHL Store Powered by Reebok in NYC


News provided by

TouchTunes Interactive Networks

May 30, 2012, 08:00 ET

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NEW YORK, May 30, 2012 /PRNewswire/ -- TouchTunes Interactive Networks, the largest interactive out-of-home entertainment network in North America, announced today that it will provide a first of its kind PhotoBooth experience for National Hockey League (NHL®) fans, leveraging the company's unique Virtuo media kiosk to the NHL® Powered by Reebok store in midtown New York City (1185 Avenue of the Americas, at the corner of 47th Street).  Beginning this week, visitors to the store will be able to take a commemorative PhotoBooth picture framed with their favorite NHL team's logo. Photos can be shared with family and friends through Facebook or via email, and visitors will also be able to sign up to receive special offers from the NHL. Additionally, fans will soon be able to add their favorite NHL team to their PhotoBooth picture in thousands of TouchTunes PhotoBooth locations throughout the U.S.  First launched in 2011, the Virtuo is a first-of-its kind entertainment system that provides an all-in-one platform for Music, Karaoke, and PhotoBooth experiences.  

"TouchTunes' Virtuo media kiosk is a first of its kind entertainment platform and an example of the range of services that TouchTunes can offer to venues throughout North America," said David Lane, TouchTunes Vice President of Business Development. "We look forward to growing our relationship with the NHL and providing NHL fans with a unique interactive experience."

"We're excited to work with TouchTunes and introduce this fun, NHL-branded keepsake for hockey fans to enjoy all year round after visiting the NHL Powered by Reebok store," said Dave McCarthy, the NHL's Vice President of Consumer Products. "This is the most exciting time in the hockey season, and we couldn't think of a better way for fans to share their passion for the NHL and their favorite team than with this digital keepsake that they can share with all of their friends."  

NHL and the NHL Shield are registered trademarks of the National Hockey League. NHL and NHL team marks are the property of the NHL and its teams. © NHL 2012. All Rights Reserved.

About TouchTunes Interactive Networks

TouchTunes Interactive Networks, the largest interactive out-of-home entertainment network in North America, provides entertainment and marketing solutions to over 52,000 bars and restaurants.  Since TouchTunes introduced the world's first digital downloading, pay-per-play jukebox, the network has become the largest of its kind with 900 million total songs played in 2011 and a music library of more than three million licensed tracks.  The company's Virtuo SmartJuke is the industry's first digital music system to offer an integrated, fully licensed karaoke service and an integrated photo booth service. The company also offers TouchTunesTV, a unique, screen-within-a-screen interactive television experience that provides custom advertising capabilities, venue promotions and social networking opportunities.  TouchTunes is a privately held U.S. corporation with offices in New York City, Arlington Heights, Illinois and Montreal, Canada.  For further information, please visit us at touchtunes.com.

CONTACT:
Liz Anklow, DKC
212-981-5103 or [email protected]

SOURCE TouchTunes Interactive Networks

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