NEW YORK, Aug. 10, 2011 /PRNewswire/ -- Town Sports International (TSI), operators of New York, Boston, Washington, D.C. and Philadelphia Sports Clubs, is honoring first responders with a special discounted membership. This month-to-month membership is available to police, firefighters, EMS workers and military personnel for $20 per month for life, in appreciation to those who put their lives on the line to help save the lives of others.
Like many other New Yorkers and beyond, Town Sports International felt the September 11th attacks very close to home. Four of TSI's downtown NYSC locations were closed due to damage in the days following the attacks. The 30 Wall Street NYSC location opened as a 24-hour "Comfort Center" for World Trade Center rescue and relief workers. Many hundreds of workers took advantage of cots, food, water and medical supplies provided by NYSC and the Red Cross.
"With the tenth anniversary of September 11th upon us, we continue to honor all first responders to let them know that we are truly grateful for all of their hard work and sacrifice," said Robert Giardina, President and CEO of TSI. "We hold them in the highest regard and will never forget the bravery they exhibited. We are appreciative of every first responder's daily commitment to keep us safe."
The first responders' membership offer begins August 11th and will be available for first responders in all markets New York Sports Clubs also calls home (including Boston Sports Clubs, Washington Sports Clubs, and Philadelphia Sports Clubs) through September 11th. For more information on membership details and club locations, please visit www.mysportsclubs.com.
The first responders' offer will be supported with a print advertising campaign that is scheduled to appear beginning August 10th in major print outlets in the New York, Boston, Washington, D.C. and Philadelphia areas, featuring the tagline, "First responders, it's time someone took care of you."
For more information on Town Sports International, please visit www.mysportsclubs.com.
Town Sports International Holdings, Inc.
New York-based Town Sports International Holdings, Inc. (NASDAQ: CLUB) is a leading owner and operator of fitness clubs in the Northeast and mid-Atlantic regions of the United States and, through its subsidiaries, operated 158 fitness clubs as of June 30, 2011, comprising 106 New York Sports Clubs, 25 Boston Sports Clubs, 18 Washington Sports Clubs (two of which are partly-owned), six Philadelphia Sports Clubs, and three clubs located in Switzerland. For more information on TSI, visit http://www.mysportsclubs.com.
SOURCE Town Sports International