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      Toyota Division Is Top Retail Brand For Ninth Straight Month

      Toyota division posts best September since 2007; SUVs set record in September

      Toyota

      News provided by

      Toyota

      Oct 01, 2014, 02:44 ET

      Share this article

      Share this article


      TORRANCE, Calif., Oct. 1, 2014 /PRNewswire/ -- Toyota, Scion and Lexus today reported total September 2014 sales results of 167,279 units, an increase of 1.7 percent over September 2013 on a raw-volume basis unadjusted for 24 selling days this period versus 23 last year.

      All three brands combined for third quarter results of 629,181 units, the highest since 2007.

      Continue Reading
      Camry retail sales up 14 percent in Sept as the successful sell-down continues. (PRNewsFoto/Toyota) (PRNewsFoto/Toyota)
      Camry retail sales up 14 percent in Sept as the successful sell-down continues. (PRNewsFoto/Toyota) (PRNewsFoto/Toyota)

      Toyota division posted September 2014 sales of 145,427 units, flat year-over-year on a raw-volume basis compared to September 2013.

      "Auto sales remained strong in September and rounded out an excellent third quarter, the best for the industry since 2006," said Bill Fay, Toyota division group vice president and general manager. "SUVs and crossovers continue to be the industry's hot spots, and RAV4 and 4Runner both saw double-digits gains."

      Lexus reported September sales of 21,852 units, an 11.9 percent increase on a raw-volume basis year-over-year. 

      "September was a good month for Lexus, with both passenger cars and luxury utility vehicles showing nice gains," said Steve Hearne, Lexus vice president of sales and dealer development.  "Combined Lexus sales were up for the 12th consecutive month and outperformed both the industry and the luxury segment."

      Other Highlights:

      • A successful Camry sell-down continues with sales of more than 28,500 units
      • All-new Corolla posts sales of 20,530
      • Avalon up nearly 8 percent
      • Toyota and Lexus hybrids topped 21,000 units, accounting for about 70 percent of industry hybrid sales
      • Toyota SUVs up 35.1 percent, posts best-ever September
      • All-new RAV4 led record SUV sales with increase of 42.7 percent, a best-ever September
      • All-new Highlander up nearly 22 percent
      • 4Runner up 76 percent
      • Pickups top 20,000 units, up 1 percent
      • All-new Lexus IS increased 13 percent
      • Lexus GS up 29 percent
      • Lexus CT up 35 percent
      • Lexus ES remains passenger car leader with sales of nearly 5,800 units
      • Lexus luxury utility vehicles up over 7 percent
      • Lexus RX posts sales of nearly 7,500
      • Lexus GX posts triple-digit gains for the eleventh month in a row

      *Note:  Unless otherwise stated, all figures reflect unadjusted raw sales volume

      About Toyota
      Toyota (NYSE:TM), the world's top automaker and creator of the Prius, is committed to building vehicles for the way people live through our Toyota, Lexus and Scion brands.  Over the past 50 years, we've built more than 25 million cars and trucks in North America, where we operate 14 manufacturing plants (10 in the U.S.) and directly employ more than 40,000 people (more than 32,000 in the U.S.).  Our 1,800 North American dealerships (1,500 in the U.S.) sold more than 2.5 million cars and trucks (more than 2.2 million in the U.S.) in 2013 – and about 80 percent of all Toyota vehicles sold over the past 20 years are still on the road today.  

      Toyota partners with philanthropic organizations across the country, with a focus on education, safety and the environment.  As part of this commitment, we share the company's extensive know-how garnered from building great cars and trucks to help community organizations and other nonprofits expand their ability to do good. For more information about Toyota, visit www.toyotanewsroom.com.  

      TOYOTA  U.S. SALES SUMMARY

      September, 2014











      -- CURRENT MONTH --

      -- CALENDAR YEAR TO DATE --




      DSR %

      VOL % 



      DSR %

      VOL % 


      2014

      2013

      CHG

      CHG 

      2014

      2013

      CHG

      CHG 

      TOTAL TOYOTA

      167,279

      164,457

      -2.5

      1.7

      1,794,788

      1,698,179

      5.7

      5.7

      TOTAL TOYOTA DIV.

      145,427

      144,935

      -3.8

      0.3

      1,574,105

      1,507,419

      4.4

      4.4

      TOTAL LEXUS

      21,852

      19,522

      7.3

      11.9

      220,683

      190,760

      15.7

      15.7










      YARIS

      598

      2,465

      -76.8

      -75.7

      10,339

      19,254

      -46.3

      -46.3

      COROLLA

      20,530

      23,251

      -15.4

      -11.7

      258,805

      233,547

      10.8

      10.8

      PRIUS

      14,277

      15,890

      -13.9

      -10.2

      165,490

      186,756

      -11.4

      -11.4

      CAMRY

      28,507

      31,871

      -14.3

      -10.6

      334,978

      318,990

      5.0

      5.0

      AVALON

      4,862

      4,514

      3.2

      7.7

      50,025

      53,795

      -7.0

      -7.0

      SCION FR-S

      920

      1,230

      -28.3

      -25.2

      11,182

      14,767

      -24.3

      -24.3

      SCION iQ

      132

      287

      -55.9

      -54.0

      1,752

      3,365

      -47.9

      -47.9

      SCION xD

      508

      703

      -30.7

      -27.7

      6,265

      6,960

      -10.0

      -10.0

      SCION xB

      1,190

      1,252

      -8.9

      -5.0

      12,444

      13,992

      -11.1

      -11.1

      SCION tC

      1,404

      1,659

      -18.9

      -15.4

      14,460

      15,006

      -3.6

      -3.6

      TOTAL SCION

      4,154

      5,131

      -22.4

      -19.0

      46,103

      54,090

      -14.8

      -14.8

      TOTAL TOYOTA DIV. CAR

      72,928

      83,122

      -15.9

      -12.3

      865,740

      866,432

      -0.1

      -0.1










      CT

      1,078

      798

      29.5

      35.1

      13,585

      11,440

      18.8

      18.8

      HS

      0

      0

      N/A

      N/A

      0

      5

      -100.0

      -100.0

      IS

      3,611

      3,201

      8.1

      12.8

      37,038

      22,060

      67.9

      67.9

      ES

      5,722

      4,866

      12.7

      17.6

      52,910

      52,076

      1.6

      1.6

      GS

      1,592

      1,231

      23.9

      29.3

      16,252

      14,255

      14.0

      14.0

      LS

      568

      761

      -28.5

      -25.4

      5,904

      7,569

      -22.0

      -22.0

      LFA

      0

      1

      -100.0

      -100.0

      15

      18

      -16.7

      -16.7

      TOTAL LEXUS CAR

      12,571

      10,858

      11.0

      15.8

      125,704

      107,423

      17.0

      17.0

      TOTAL TOYOTA CAR

      85,499

      93,980

      -12.8

      -9.0

      991,444

      973,855

      1.8

      1.8










      RAV4

      22,724

      15,928

      36.7

      42.7

      202,069

      160,242

      26.1

      26.1

      FJ CRUISER

      1,300

      719

      73.3

      80.8

      12,653

      9,750

      29.8

      29.8

      VENZA

      1,858

      2,193

      -18.8

      -15.3

      23,445

      29,187

      -19.7

      -19.7

      HIGHLANDER

      10,542

      8,661

      16.6

      21.7

      105,526

      94,361

      11.8

      11.8

      4RUNNER

      5,659

      3,218

      68.5

      75.9

      55,271

      37,273

      48.3

      48.3

      SIENNA

      8,592

      9,306

      -11.5

      -7.7

      94,930

      94,331

      0.6

      0.6

      SEQUOIA

      850

      1,014

      -19.7

      -16.2

      8,664

      10,059

      -13.9

      -13.9

      LAND CRUISER

      245

      224

      4.8

      9.4

      2,209

      2,191

      0.8

      0.8

      TOTAL TOYOTA DIV. SUV

      43,178

      31,957

      29.5

      35.1

      409,837

      343,063

      19.5

      19.5










      TACOMA

      11,993

      11,479

      0.1

      4.5

      114,729

      121,772

      -5.8

      -5.8

      TUNDRA

      8,736

      9,071

      -7.7

      -3.7

      88,869

      81,821

      8.6

      8.6

      TOTAL TOYOTA DIV. PICKUP

      20,729

      20,550

      -3.3

      0.9

      203,598

      203,593

      0.0

      0.0

      TOTAL TOYOTA DIV. TRUCK

      72,499

      61,813

      12.4

      17.3

      708,365

      640,987

      10.5

      10.5










      RX

      7,453

      7,601

      -6.0

      -1.9

      76,216

      73,279

      4.0

      4.0

      GX

      1,570

      753

      99.8

      108.5

      15,999

      7,105

      125.2

      125.2

      LX

      258

      310

      -20.2

      -16.8

      2,764

      2,953

      -6.4

      -6.4

      TOTAL LEXUS TRUCK

      9,281

      8,664

      2.7

      7.1

      94,979

      83,337

      14.0

      14.0

      TOTAL TOYOTA TRUCK

      81,780

      70,477

      11.2

      16.0

      803,344

      724,324

      10.9

      10.9










      SELLING DAYS

      24

      23



      229

      229



      DSR = DAILY SELLING RATE


















      TOYOTA  U.S. SALES SUMMARY

      September, 2014











      -- CURRENT MONTH --

      -- CALENDAR YEAR TO DATE --




      DSR %

      VOL % 



      DSR %

      VOL % 


      2014

      2013

      CHG

      CHG 

      2014

      2013

      CHG

      CHG 

      * NORTH AMERICAN BUILT VEHICLES

















      COROLLA

      20,529

      20,911

      -5.9

      -1.8

      258,739

      225,406

      14.8

      14.8

      CAMRY

      28,492

      31,864

      -14.3

      -10.6

      334,846

      318,802

      5.0

      5.0

      AVALON

      4,862

      4,514

      3.2

      7.7

      50,025

      53,795

      -7.0

      -7.0

      RAV4

      14,010

      10,976

      22.3

      27.6

      133,741

      104,541

      27.9

      27.9

      VENZA

      1,858

      2,193

      -18.8

      -15.3

      23,445

      29,187

      -19.7

      -19.7

      HIGHLANDER

      10,193

      8,314

      17.5

      22.6

      102,719

      89,945

      14.2

      14.2

      SIENNA

      8,592

      9,306

      -11.5

      -7.7

      94,930

      94,331

      0.6

      0.6

      SEQUOIA

      850

      1,014

      -19.7

      -16.2

      8,664

      10,059

      -13.9

      -13.9

      TACOMA

      11,993

      11,479

      0.1

      4.5

      114,729

      121,772

      -5.8

      -5.8

      TUNDRA

      8,736

      9,071

      -7.7

      -3.7

      88,869

      81,821

      8.6

      8.6










      RX

      6,033

      5,284

      9.4

      14.2

      60,733

      60,380

      0.6

      0.6










      TOTAL

      116,148

      114,926

      -3.1

      1.1

      1,271,440

      1,190,039

      6.8

      6.8

      N.A. VEHICLES % OF TOTAL

      69.4%

      69.9%



      70.8%

      70.1%












      TOYOTA DIV. IMPORT CAR

      19,045

      25,833

      -29.3

      -26.3

      222,130

      268,429

      -17.2

      -17.2

      LEXUS IMPORT CAR

      12,571

      10,858

      11.0

      15.8

      125,704

      107,423

      17.0

      17.0

      TOYOTA DIV NA BUILT CARS

      53,883

      57,289

      -9.9

      -5.9

      643,610

      598,003

      7.6

      7.6

      TOTAL TOYOTA CARS

      85,499

      93,980

      -12.8

      -9.0

      991,444

      973,855

      1.8

      1.8










      TOYOTA DIV. IMPORT TRUCK

      16,267

      9,460

      64.8

      72.0

      141,268

      109,331

      29.2

      29.2

      LEXUS IMPORT TRUCK

      3,248

      3,380

      -7.9

      -3.9

      34,246

      22,957

      49.2

      49.2

      TOYOTA DIV NA BUILT TRUCK

      56,232

      52,353

      2.9

      7.4

      567,097

      531,656

      6.7

      6.7

      LEXUS NA BUILT TRUCK

      6,033

      5,284

      9.4

      14.2

      60,733

      60,380

      0.6

      0.6

      TOTAL TOYOTA TRUCK

      81,780

      70,477

      11.2

      16.0

      803,344

      724,324

      10.9

      10.9










      SELLING DAYS

      24

      23



      229

      229



      DSR = DAILY SELLING RATE



















      --CURRENT MONTH--


      --CALENDAR YEAR TO DATE--


      Memo:

      2014

      2013

      DSR % 


      2014

      2013

      DSR %


      Toyota Prius Sedan

      7,986

      9,033

      -15.3%


      98,613

      117,251

      -15.9%


      Toyota Prius V (only)

      2,746

      2,422

      8.7%


      23,471

      28,398

      -17.3%


      Toyota Prius C (only)

      3,192

      3,283

      -6.8%


      31,564

      33,133

      -4.7%


      Toyota Prius Phv (only)

      353

      1,152

      -70.6%


      11,842

      7,974

      48.5%


      Photo - http://photos.prnewswire.com/prnh/20141001/149763

      Logo - http://photos.prnewswire.com/prnh/20030501/TOYLOGO

      SOURCE Toyota

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