Toys and Games Market- 31% of Growth to Originate from North America| Activity & Ride-on Toys Segment to be Significant for Revenue Generation| Technavio

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Toys and Games Market - Revenue Generating Segment

The toys and games market share growth by the activity and ride-on toys segment will be significant for revenue generation.  Parents are increasing their spending capacities on buying premium activity and ride-on toys, owing to their rising disposable income. The presence of prominent vendors offering innovative toys and the rising disposable income of the parents are the major factors, which are driving the growth of online activity and the ride-on toys market, which, in turn, is propelling the growth of the market in focus.

Read the 120-page report with TOC on "Toys and Games Market Analysis Report by Product (activity and ride-on toys, infant and pre-school toys, games and puzzles, plush toys, and others), Distribution Channel (offline distribution channel and online distribution channel), and Geography (North America, Europe, APAC, South America, and MEA), and the Segment Forecasts,2021-2025". Gain competitive intelligence about market leaders. Track key industry opportunities, trends, and threats. Information on marketing, brand, strategy and market development, sales, and supply functions. https://www.technavio.com/report/report/toys-and-games-market-industry-analysis

Toys and Games Market - Drivers

The key factor driving growth in the toys and games market is the increasing personal disposable income and rising middle-class population. In recent years, the lifestyle in both developed countries and emerging countries such as Russia, China, and India has changed dramatically. One of the reasons behind this dramatic increase is rapid urbanization. Another reason behind the dramatic change in consumer lifestyle is an increase in purchasing power. Consumer purchasing power and living standards have increased because of higher disposable income, especially in developing countries such as India and China. The increasing disposable income in these countries, along with rapid urbanization, is leading to a rise in the demand for toys and games from organized multi-brand retail stores, which, in turn, is helping the market vendors to earn higher revenue. The growth in the middle-class population is expected to aid the growth of the global toys and games market.

Toys and Games Market - Trends

3D printing is a new trend in the market, which is acting as a challenge for toy manufacturers and license providers as consumers can obtain 3D prints of their favorite toy characters any time they want. There is also an inherent risk that this technology will increase the market for collectible and toy counterfeits and violate copyright and trademark infringements. 3D printers are likely to become increasingly affordable over the coming years. Thus, licensors are trying to protect their products and figuring out methods to legitimize do-it-yourself merchandise and toys and derive revenue from them. Many market players are introducing 3D printing tools for building and modifying toys at home. Such innovations in 3D printing are expected to propel the growth of the market in focus during the forecast period.

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Some of key Toys and Games Players:

The toys and games market is fragmented and the vendors are deploying various organic and inorganic growth strategies to compete in the market.

• Atlas Games
• Clementoni Spa
• Franckh-Kosmos Verlags-GmbH and Co. KG
• Hasbro Inc.
• LEGO System AS
• Mattel Inc.
• Ravensburger AG
• The Goliath Games LLC
• TOMY Co. Ltd.
• VTech Holdings Ltd.

Toys And Games Market - Segmentation Analysis

Product Outlook (Revenue, USD bn, 2020-2025)

• activity and ride-on toys - size and forecast 2020-2025
• infant and pre-school toys - size and forecast 2020-2025
• games and puzzles - size and forecast 2020-2025
• plush toys - size and forecast 2020-2025
• others - size and forecast 2020-2025

Distribution Channel Outlook (Revenue, USD bn, 2020-2025)

• offline distribution channel - size and forecast 2020-2025
• online distribution channel - size and forecast 2020-2025

 Geography Outlook (Revenue, USD bn, 2020-2025)

• North America - size and forecast 2020-2025
• Europe - size and forecast 2020-2025
• APAC - size and forecast 2020-2025
• South America - size and forecast 2020-2025
• MEA - size and forecast 2020-2025

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Table of Content

Executive Summary

Market Landscape

• Market ecosystem
• Value chain analysis

Market Sizing

• Market definition
• Market segment analysis
• Market size 2020
• Market outlook: Forecast for 2020 - 2025

Five Forces Analysis

• Bargaining power of buyers
• Bargaining power of suppliers
• Threat of new entrants
• Threat of substitutes
• Threat of rivalry
• Market condition

Market Segmentation by Product

• Market segments
• Comparison by Product
• Activity and ride-on toys - Market size and forecast 2020-2025
• Infant and pre-school toys - Market size and forecast 2020-2025
• Games and puzzles - Market size and forecast 2020-2025
• Plush toys - Market size and forecast 2020-2025
• Others - Market size and forecast 2020-2025
• Market opportunity by Product

Market Segmentation by Distribution channel

• Market segments
• Comparison by Distribution channel
• Offline distribution channel - Market size and forecast 2020-2025
• Online distribution channel - Market size and forecast 2020-2025
• Market opportunity by Distribution channel

Customer landscape

Geographic Landscape

• Geographic segmentation
• Geographic comparison
• North America - Market size and forecast 2020-2025
• Europe - Market size and forecast 2020-2025
• APAC - Market size and forecast 2020-2025
• South America - Market size and forecast 2020-2025
• MEA - Market size and forecast 2020-2025
• Key leading countries
• Market opportunity by geography
• Market drivers
• Market challenges
• Market trends

Vendor Landscape

• Overview
• Vendor landscape
• Landscape disruption

Vendor Analysis

• Vendors covered
• Market positioning of vendors
• Atlas Games
• Clementoni Spa
• Franckh-Kosmos Verlags-GmbH and Co. KG
• Hasbro Inc.
• LEGO System AS
• Mattel Inc.
• Ravensburger AG
• The Goliath Games LLC
• TOMY Co. Ltd.
• VTech Holdings Ltd.

Appendix

• Scope of the report
• Currency conversion rates for US$
• Research methodology
• List of abbreviations

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