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Toys"R"Us® Supports Kids In Need With $100 Million Donation

Specialty Toy and Baby Products Retailer Brings Playtime, Learning and Basic Necessities to Millions of Children Through Partnership with K.I.D.S./Fashion Delivers®


News provided by

Toys"R"Us, Inc.

Feb 01, 2017, 09:05 ET

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WAYNE, N.J., Feb. 1, 2017 /PRNewswire/ -- There are 15 million children living in poverty in the U.S. – 50 percent of which are not reading at grade-level by the fourth grade*. That means, in addition to the countless babies across the country lacking basic necessities like clothes and diapers, children from coast to coast are also deprived of lucrative play opportunities, something that fosters critical emotional, physical and cognitive development. Over the past three decades, Toys"R"Us® has continually strived to combat these harsh realities, providing more than $100 million in donated books, toys, clothes, diapers, bottles, food and more to K.I.D.S./Fashion Delivers®, a nonprofit organization that distributes children's fashion and home merchandise to hundreds of community nonprofit agencies nationwide**.

Toys"R"Us Donates $100 Million to Community Charities Through K.I.D.S./Fashion Delivers
Toys"R"Us Donates $100 Million to Community Charities Through K.I.D.S./Fashion Delivers
Toys"R"Us Donates $100 Million to Community Charities Through K.I.D.S./Fashion Delivers
  • Play at an Early Age Enhances the Progress of a Child's Development from 33% to 67%***
  • In 2016, Toys"R"Us Donated More Than $42 Million in Products – Including Toys – to Local Charities
  • Toys"R"Us Has Donated Nearly 100,000 Infant Care and Safety Items Over the Last Three Years
  • On Average, Toys"R"Us Donates More Than 12,000 Packs of Diapers to Babies In Need Each Year

Toys"R"Us is among the organization's original partners and the largest retail contributor to its affiliate charities, including the Variety Children's Charity (MI) which fosters social inclusion for children with special needs; H.E.R.O.E.S. Care (MO), an organization that provides a support for military families before, during and after deployment; Shelter Partnership (CA), a leader in the fight against homelessness in Los Angeles County; and Caring for Others (GA), an International Human Services organization that works to eradicate poverty around the world.

Sharing a collective mission to help ensure all children – including those affected by a crisis or disability – have the resources needed to keep them safe and healthy, Toys"R"Us has matched each of its 885 Toys"R"Us and Babies"R"Us stores across the country, as well as its distribution centers and corporate office, with local K.I.D.S./Fashion Delivers-affiliated charities serving their respective communities.

Click to Tweet: 15M U.S. kids live in poverty. @Toysrus has donated $100M to @DonateProduct. #GivingisAwesome https://toysrusinc.com/press  

Click to learn more about the 32-year partnership between Toys"R"Us and K.I.D.S./Fashion Delivers: https://toysrusinc.com/press/exploring-our-partnership-with-kids

*“Child Poverty.” NCCP | Home. Web. 30 Jan. 2017.; Brooks-Gunn, Jeanne, and Greg J. Duncan. "The Effects of Poverty on Children." The Future of Children. Princeton University, 1997. Web. 30 Jan. 2017
** The company’s $100 Million donation is calculated by retail value of product.
***Fisher, E.P. (1992). The impact of play on development: A meta-analysis. Play and Culture. 5, 159-181.

About Toys"R"Us, Inc.

Toys"R"Us, Inc. is the world's leading dedicated toy and baby products retailer, offering a differentiated shopping experience through its family of brands. Merchandise is sold in 885 Toys"R"Us and Babies"R"Us stores in the United States, Puerto Rico and Guam, and in 795 international stores and 259 licensed stores in 37 countries and jurisdictions. With its strong portfolio of e-commerce sites including Toysrus.com and Babiesrus.com, the company provides shoppers with a broad online selection of distinctive toy and baby products. Toys"R"Us, Inc. is headquartered in Wayne, NJ, and has an annual workforce of approximately 62,000 employees worldwide. The company is committed to serving its communities as a caring and reputable neighbor through programs dedicated to keeping kids safe and helping them in times of needSince 1992, the Toys"R"Us Children's Fund, a public charity affiliated with Toys"R"Us, Inc., has donated more than $125 million in grants to children's charities. For more information, visit Toysrusinc.com or follow @ToysRUsNews on Twitter. Follow Toys"R"Us and Babies"R"Us on Facebook at Facebook.com/Toysrus and Facebook.com/Babiesrus and on Twitter at Twitter.com/Toysrus and Twitter.com/Babiesrus.

About K.I.D.S./Fashion Delivers, Inc.

K.I.D.S./Fashion Delivers, Inc. is the charity of choice for new product donations made by hundreds of companies in the fashion, home and children's industries. Donating new merchandise provides these companies with a simple and effective way to help people in need. Founded over 30 years ago, K.I.D.S./Fashion Delivers is a 501(c)(3) nonprofit organization that unites retailers, manufacturers, foundations and individuals to support people affected by poverty and tragedy. K.I.D.S./Fashion Delivers is an extremely efficient charity, with more than 97% of revenue dedicated to its charitable program of distributing apparel, accessories, shoes, home furnishings, toys, books and other useful items. Since 1985, over $1.4 billion of donated products have been distributed through our network of community partners, serving the poor and disadvantaged worldwide. For more information, please visit www.DonateProduct.com.

*“Child Poverty.” NCCP | Home. Web. 30 Jan. 2017.; Brooks-Gunn, Jeanne, and Greg J. Duncan. "The Effects of Poverty on Children." The Future of Children. Princeton University, 1997. Web. 30 Jan. 2017
** The company’s $100 Million donation is calculated by retail value of product.
***Fisher, E.P. (1992). The impact of play on development: A meta-analysis. Play and Culture. 5, 159-181.

SOURCE Toys"R"Us, Inc.

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