Trade Show News Network Recognizes ASD Market Week as One of Nation's Top 3 Overall Trade Shows
ASD is a finalist for Trade Show of the Year, which recognizes marketing innovation, customer service and ingenuity in the trade show industry
LOS ANGELES, Sept. 13, 2016 /PRNewswire/ -- ASD Market Week (www.asdonline.com), the country's largest wholesale merchandise trade show and retail education conference, has been named a top-3 finalist in the sixth annual Trade Show News Network (TSNN) 'Best of Show' awards, an industry distinction recognizing innovation, exemplary customer service and an ability to overcome challenges. TSNN chose ASD Market Week, part of Emerald Expositions (www.emeraldexpositions.com), as a finalist because of the show's cutting-edge digital marketing tactics, attendee education, and ability to grow even after 50 years as one of the country's most prominent shows.
"As with any trade show in today's technologically driven age, attendees and exhibitors have more ways to use the internet to find what they need," TSNN explained on its website. "In order to maintain and grow their market share, this innovative show developed new exhibitor and attendee acquisition tactics."
TSNN, the world's leading news and online resource for the trade show, exhibition and event industry, also praised ASD's attendee marketing:
"They have always been an 'exhibitor-first show,' but this time they decided to focus on both audiences because they knew their exhibitors wanted a new and more diverse buyer base to pull from – nice customer focus!"
New educational services at the last ASD Market Week show in August included speakers from Yelp and Amazon, as well as a full smoke and vape industry panel.
"We are totally focused on providing best-in-class product and retail education both online and offline so our attendees and vendors can get the most out of our show in the shortest amount of time," said Camille Candella, ASD's VP of Marketing. "It's this combination of advanced technology and a personal touch that the industry is really responding to. In the process, our attendees develop the kinds of long-lasting business relationships that are key to being successful at both brick-and-mortar retail and e-commerce selling."
The 'Best in Show' winner will be announced on October 29 at the 2016 TSNN Awards: Celebrating Trade Show Excellence, held from October 28-30 in Atlantic City, New Jersey. Voting, determined exclusively through an online vote, which is open to the public, ends on Friday, September 16. Visit The ASD Insider to vote and for more information.
About ASD Market Week
ASD Market Week brings the world's widest variety of wholesale lifestyle accessories and general merchandise together into one easy-to-shop show for retailers. In addition to featuring close to 2,800 vendors, ASD Market Week also provides four days of free retail education and e-commerce strategy sessions, giving retail attendees a chance to sharpen their industry knowledge and stay up on emerging trends. The next show takes place from March 19 to 22, 2017 in Las Vegas. Buyer registration opens October 11, 2016. Visit www.asdonline.com to register and for exhibitor information.
About Emerald Expositions
Emerald Expositions is a leading operator of large business-to-business tradeshows in the United States, producing more than 80 tradeshows and conference events per year, connecting hundreds of thousands of buyers and sellers across ten diversified end-markets, including Gift, Home, General Merchandise, International Sourcing & Manufacturing; Sports & Apparel; Design; Jewelry, Luxury, and Antiques; E-commerce; Creative Services; Healthcare; Military; Licensing; and Food. Emerald is headquartered in San Juan Capistrano, CA. The company's shows are typically the most prominent and important for exhibitors and attendees within their various industries.
Contact: Tracie Heffernan
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646-647-4817
SOURCE ASD Market Week
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