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TransMedia Group To Chart a Publicity Course For 'WOW Yachts' Showing How Awesomely Affordable Is Owning One of Their 47-foot Luxury Yachts


News provided by

TransMedia Group

Feb 15, 2016, 03:16 ET

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MIAMI, Feb. 15, 2016 /PRNewswire/ -- TransMedia Group is charting a publicity course for WOW Yachts, whose seagoing founders, Captain Sandra Yawn and Claudia Potamkin, want to bring more diversity to yachting by making owning a luxury yacht more affordable.

"We're going to show how WOW Yachts (www.wowyachts.us) is making waves by making luxury yacht ownership assessable to more people," said Adrienne Mazzone, President of TransMedia Group (www.transmediagroup.com).

"As part of our publicity for WOW Yachts, we're distributing pictures of WOW Yachts fabulously successful debut at the Miami Boat Show where 350 of who's who in the yachting world came to hear not just Patti Russo sing as she did alongside Meatloaf, but to listen to Yawn and Potamkin talk about their dream coming true of building luxury yachts outfitted with state-of-the-art technology and loaded with awesome amenities with a price tag under $1 million with several options in design and color. 

The mega WOW Yacht launch event was held in conjunction with the Miami Boat Show, Brit Week and International SeaKeepers Society at the Sunset Harbour Yacht Club here.

"We expect the media will want to know more about the exciting voyage Sandy and Claudia have charted for their company and their own love of yachting," said Mazzone.

"Our publicity will focus on why they named their company WOW Yachts. It's the reaction they expect to hear from customers when they deliver one of their beautifully crafted, expertly designed and stylishly outfitted yachts built for speed, beauty, safety, ease of operation and delivered at a price accessible to many."

"We also intend to highlight Sandy's illustrious career as a yacht captain, who has sailed all corners of the earth, whose adventures in surmounting adversity at sea off the coast of Yemen made her a legend and why so many in the yachting industry admire her remarkable nautical skills and achievements." 

"We believe the media will be interested in these two determined women, inspired, motivated and evolving with change, powered by passion and driven by desire for their stellar brand to be assessable to everyone.

"They don't subscribe to Madam Secretary's admonition that there's a special place in hell for women who don't support other women.  They want both sexes to appreciate how they've designed and built the best-looking yachts at universally affordable prices."

Media contact: Adrienne Mazzone 561-750-9800 x2270; [email protected].

SOURCE TransMedia Group

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