TransMedia Group To Launch 'Cyber Security Seal' Warning Hackers To Keep Away, But In A Way That Won't Inspire Them Too Much

BOCA RATON, Fla., Nov. 28, 2016 /PRNewswire/ -- The international PR firm TransMedia Group said on Cyber Monday it's facing a bit of a cyber dilemma after having been hired to launch the CyberSecuritySeal (www.cybersecurityseal.com), a mark warning hackers your data is protected.

The firm said it was weighing the positives and negatives of launching a PR campaign that could be tricky as the goal is to warn hackers to hack somewhere else as your data is protected, but without presenting a tantalizing challenge like saying "Go ahead, make my day," detective Harry Callahan catchphrase from the film Sudden Impact.

TransMedia has launched many unusual products over the years, ranging from the Knife and Forklift, a patented invention by the firm's founder Tom Madden combining dumbbells and utensils, to an Israeli Missile he transported from Miami in his convertible with the top down, and more recently to the first cryonics facility to open on the East Coast where bodies will be frozen in hopes of a second chance at life in the future.

Madden said the CyberSecuritySeal is a mark that is the cyber equivalent of seals like Good Housekeeping's and other organizations validating high standards of quality, only this seal is a sign of state-the-art data security applied to a company's website.

"The trick is to discourage hackers in a way that doesn't sound like an enticing challenge to their nefarious impulses."

TransMedia said publicity will show The CyberSecuritySeal™ will be a registered mark that assures customers, clients and publics that "you have passed a security review, implemented an Incidence Response Plan and put in place safeguards and strategies to improve the security of your data, thereby reducing the ever present risk of a data breach in this era of intense hacking by insidious data thieves, malevolent social engineers and other destructive forces today targeting not just large companies, but small businesses too!"

"Our publicity will emphasize that display of The CyberSecuritySeal on a website is clear warning to anyone attempting to steal your data that there is tracking technology embedded that will assist authorities to identify invaders and lead to their arrest and prosecution to the fullest extent of the law."

For more information on how to qualify for The CyberSecuritySeal, contact [email protected].

Media contact: Adrienne Mazzone 561-750-9800 x2270; [email protected].

SOURCE TransMedia Group