Trex Company Sponsors 2012 Southern Living Idea House
High-performance Products Bring Contemporary Durability and Aesthetics to Historic Farmhouse
WINCHESTER, Va., Aug. 6, 2012 /PRNewswire/ -- Trex Company, the world's largest manufacturer of wood-alternative decking and railing, is a national sponsor of the 2012 Southern Living Idea House. Located in the historic town of Senoia, Ga., approximately 60 miles from Atlanta, the custom-designed and fully-furnished home blends modern convenience and amenities with traditional Southern charm. The home is open to the public Wednesdays through Sundays through December.
"This year's house is a true convergence of the Old South and the New South – making it very important for us to maintain the historic character of this 150-year old farmhouse, while updating it for 21st century living with materials that will stand the test of time," said Frank Craige, homes programs manager for Southern Living. "Trex was an ideal choice for the outdoor living space as its products complement the aesthetics of this nostalgic setting, while boasting modern performance and eco-friendly sensibilities."
The completely refurbished historic farmhouse – built in 1830 – features an expansive wrap-around porch featuring Trex Transcend® Porch flooring. Designed to outlast and outperform wood, composite and PVC for decades, Transcend offers a superior combination of performance and aesthetics. It resists stains, scratches and mold and features a distinctive and natural-looking, high-definition wood grain pattern in rich, deep colors. Transcend decking also contains 95 percent recycled content, contributing to the LEED points of any residential or commercial structure. TrexTrim™ Bead Board serves as a finishing touch on the spacious porch.
For the cottage-style farmhouse, the Southern Living designers selected Trex Transcend in Gravel Path – a lush grey color that lends a cool and relaxed atmosphere to the home's exterior. Guests to the 19th-century home also may "sit a spell" in Trex Outdoor Furniture™ Adirondack Chairs positioned around a fire pit on the home's back terrace. These deep seating options combine relaxed styling with casual comfort – while being strong enough to withstand even the harshest of southern storms. The finishing touches to the home's tranquil outdoor living space are two Trex Pergolas™, which create cozy niches around the backyard for relaxing in the grass or gazing up at the stars.
"This project showcases the incredible design versatility of Trex® products – which can compliment both the ageless charm of one of the oldest homes in the South just as much as an ultra-contemporary urban dwelling," said Ronald Kaplan, chairman, president and CEO of Trex. "In addition, the superior performance of Trex products will ensure that the outdoor living spaces of the historic Senoia farmhouse will remain beautiful for years to come."
The 2012 Southern Living Idea House is expected to draw up to 40,000 visitors from across the country, and is scheduled to be featured in the August 2012 issue of Southern Living.
For more information about Trex and its products, visit www.trex.com. For more information about the Southern Living Idea House, visit www.southernliving.com/2012ideahouse.
About Trex Company
Trex Company is the world's largest manufacturer of high performance wood-alternative decking and railing, with more than 20 years of product experience. Stocked in more than 6,000 retail locations worldwide, Trex outdoor living products offer a wide range of style options with fewer ongoing maintenance requirements than wood, as well as a truly environmentally responsible choice. For more information, visit trex.com. You also can follow Trex on Twitter (@Trex_Company) or Pinterest (trexcompany), "like" Trex on Facebook, or view product and demonstration videos on the brand's YouTube channel (TheTrexCo.).
About Southern Living
Published 12 times a year by the Time Inc. Lifestyle Group, Southern Living is the nation's seventh-largest monthly consumer magazine, reaching 15 million readers each month. Founded in 1966, Southern Living offers today's busy Southerners achievable ideas for cultivating their own Southern style. Each month in the magazine and on southernliving.com, readers find ideas for cooking, gardening, gracious entertaining, decorating, regional travel, and locally made products.
SOURCE Trex Company
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