Tribe Hummus Debuts Latest Fruits (And Vegetables) Of Its Labor

TAUNTON, Mass., Oct. 22, 2014 /PRNewswire/ -- Tribe, a leader in creating uniquely delicious flavors of premium hummus, announces the launch of its Farmer's Market line, a colorful collection of hummus flavors inspired by fresh tastes and vibrant colors of the farmer's market. 

The Farmer's Market line will be a permanent extension of the brand's already diverse flavor portfolio.  The line will initially roll out with three eight-ounce flavors that put a fresh spin on garden favorites: Harvest Carrot & Ginger, Cucumber Tzatziki and Vine Ripened Tomato & Basil.

Harvest Carrot & Ginger is easily recognizable and hard to put down. The hummus is a distinctive blend of carrots and ginger, creating a rich orange hue, topped off with a dollop of cilantro, coriander and parsley. The ginger, cilantro and coriander bring a bit of a spice to the flavor palate; meanwhile, the carrots and parsley balance out the bold blend. This unique delicious combination is best served stirred and pairs well with crisp baby carrots, bell peppers and pita chips.

Cucumber Tzatziki captures two garden-grown favorites in one bowl - cucumber and dill. Tribe combines its beloved Classic hummus with refreshing cucumbers, pieces of which can be found throughout the blend, along with dill, for a light, refreshing and mildly tangy flavor. This blend is then topped with more dill to really make the flavor pop. The garden-fresh taste and smooth texture makes this hummus incredibly versatile. It can be served as a dip with most any raw vegetables, especially crisp cucumbers and plump tomatoes, but it also lends itself readily to richer, more filling foods such as warm pita bread and falafel.

The third flavor in Tribe's new Farmer's Market line, Vine Ripened Tomato & Basil, is a new and improved version of the brand's beloved Sundried Tomato and Basil flavor. The new features even more vine-ripened tomatoes and basil, blended with hummus, and topped off with a basil tapenade. Pieces of tomato and basil can be readily seen, scooped and tasted throughout the bowl. The rich tomato flavor is a crowd pleaser, perfect for crusty bread or a fresh crostini.

"Our consumers are big fans of farmer's markets, which makes this new line of inspired hummus incredibly exciting" said Adam Carr, CEO of Tribe Mediterranean Foods, Inc. "By capturing the fresh tastes and vibrant colors of the farm stand, blending into our beloved hummus and bringing it to local grocery aisles, we've really created a unique recipe for success."

Like all of Tribe's 17 flavors, those in the Farmer's Market line are gluten-free, kosher-certified, vegan-friendly and free of artificial flavors, cholesterol, hydrogenated oils and high-fructose corn syrup. The three new Farmer's Market flavors will begin to appear on shelves at fine grocery stores nationwide in this month with plans to roll out new flavors seasonally. The suggested retail price of the eight-ounce bowls will be $3.49.

About Tribe Hummus
Tribe, the hummus made with love and chickpeas, pairs premium ingredients with protein-packed chickpeas to create extraordinary hummus. Tribe makes all of its hummus without any shortcuts to ensure quality and care. Tribe currently offers 17 delectable flavors that are kosher-certified, vegan-friendly and free of artificial flavors, cholesterol, hydrogenated oils and high-fructose corn syrup. Tribe is available at fine grocery stores nationwide. For more information, visit: www.tribehummus.com and www.facebook.com/TribeHummus.

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SOURCE Tribe Hummus

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