TriNovus Launches Social Media Solution For Financial Institutions

TriSocial Assist Banks in Foray into Social Media Space

Dec 16, 2010, 17:47 ET from TriNovus, LLC

BIRMINGHAM, Ala., Dec. 16, 2010 /PRNewswire/ -- TriNovus, LLC (, a company focused on delivering relevant technology solutions to the financial marketplace, announces the release of TriSocial, a social media solution designed specifically for financial institutions to navigate, create and maintain a presence in the social media space.

With TriSocial, TriNovus will work with financial institutions to setup a social media presence, educate bank staff on social media precautions as well as how the employees can take steps to take to augment the bank's social media efforts, provide content suggestions, deliver policies and procedures that help to ensure bank compliance with regulatory requirements and help the bank to monitor and maintain the integrity of its brand.

David Brasfield, CEO of TriNovus believes that most community financial institutions are not utilizing the social media space to connect with consumers, either because they don't know where to start, or because they are concerned about regulatory ramifications. TriSocial introduces banks to the realm of social media in a non-threatening way because the tool is delivered to them by a company who not only understands social media, but also understands the world of community bank compliance.

"TriSocial jumpstarts a financial institution's social media efforts providing content, compliance and continuous monitoring of the institution's brand," said Brasfield.

He added, "Once community financial institutions are comfortable with social media as a marketing channel, I believe they will embrace it as an extremely effective way of reaching consumers."

About TriNovus

TriNovus, a Birmingham, Ala.-based company, was founded with the goal of delivering relevant technology solutions to the financial marketplace. The TriNovus product suite currently consists of solutions addressing compliance, stress testing, vendor management and distressed assets. For more information on TriNovus, visit or contact David Brasfield at 205.991.5636 or  

Contact: David Brasfield, TriNovus

(205) 991-5636