SAN JUAN, Puerto Rico, Oct. 26, 2015 /PRNewswire/ -- Triple-S Management Corporation (NYSE:GTS), the leading managed care company in Puerto Rico, today announced the appointment of Mr. Hernando Ruiz-Jimenez, as Chief Marketing and Communications Officer, effective October 5, 2015. He will be responsible for crafting the strategies required to further improve relationships with customers, providers, and other partners across all our lines of business. Mr. Ruiz-Jimenez will also head up Triple-S' marketing, public relations, and communications areas.
Mr. Ruiz-Jimenez has a proven professional track record in the field of international branding. Before joining Triple-S Management, he was Executive Vice President and General Manager at a leading Hispanic-oriented media group in the United States. Prior to that, Mr. Ruiz-Jimenez was Partner and Executive Vice President at a digital media company with business in the United States and Latin America. He earned a Bachelor's degree in Business Administration from Villanova University in Pennsylvania and a Master's degree in Business Administration from Stanford University in California.
Mr. Roberto Garcia-Rodriguez, Triple-S' Chief Operating Officer, commented, "We are delighted to have Mr. Ruiz-Jimenez join our team. He will report directly to me and be responsible for spearheading the Company's ongoing efforts to bolster our competitive position in current and developing markets, while further enhancing our customer relationships across multiple communication platforms. His business acumen and well-established record of success will be a welcome addition as we continue to strengthen our executive ranks."
About Triple-S Management Corporation
Triple-S Management Corporation is an independent licensee of the Blue Cross Blue Shield Association. It is one of the leading players in the managed care industry in Puerto Rico. Triple-S Management has the exclusive right to use the Blue Cross Blue Shield name and mark throughout Puerto Rico, the U.S. Virgin Islands, and Costa Rica. With more than 50 years of experience in the industry, Triple-S Management offers a broad portfolio of managed care and related products in the Commercial and Medicare Advantage markets under the Blue Cross Blue Shield marks. In addition to its managed care business, Triple-S Management provides non-Blue Cross Blue Shield branded life and property and casualty insurance in Puerto Rico.
SOURCE Triple-S Management Corporation