TRST01's solutions boost supply chain transparency while economically empowering farmers—driving sustainable growth and enhancing compliance.
Key Highlights:
Groundbreaking solutions optimize business operations while enhancing supply chain transparency.
Pioneering initiative with the India Natural Rubber Board serves as a replicable model for commodity producers.
iSNR initiative demonstrates how improved farmer economic success drives digital adoption and compliance.
Advanced digital tools are currently being deployed to empower over 1.2 million farmers across 880,000 hectares of rubber land.
SINGAPORE, Feb. 25, 2025 /PRNewswire/ -- TRST01™, a global leader in sustainable technology, has introduced a groundbreaking suite of innovative solutions that are empowering the livelihood of farmers and creating a better economic blueprint for companies. These solutions enable businesses to meet stringent global sustainability standards—including the European Union Deforestation Regulation (EUDR)—and set new benchmarks in regulatory compliance. Central to this announcement is an initiative between TRST01™ and the India Natural Rubber Board which offers a replicable framework serving as a model for other commodity producers aiming to elevate their supply chain transparency and drive sustainable practices.
TRST01 shortlisted as a finalist for Innovation in Supply Chain at the 15th Aegis Graham Bell Awards 2025 (PRNewsfoto/TRST01)
Guiding Associations and Governments iSNR, an initiative forged between TRST01 and the India Rubber Board, demonstrates how advanced digital solutions can revamp traditional supply chain models, significantly enhancing traceability and compliance while delivering tangible benefits across the global natural rubber sector. For iSNR, TRST01's solutions are being deployed across 888,400 hectares of natural rubber plantations and an estimated 1.2 million farmers in India1.
The creation of the iSNR framework underscored the need to understand both an exemplary regulatory focus (in this case, the EUDR) and the farmer's perspective, to determine if they could be bridged with digital transformation. The success of the initiative is dependent on improving the economic success of farmers (and thus, their lives), as it leads to better adoption of digital tools. Digital tools enhance overall compliance and offer operational excellence.
"Farmers are the strongest and the weakest link in the entire agro supply chain," notes Manoj Vembu, Director of TRST01. "In India, we've identified key compliance challenges—including land title issues, child labor, and risk mitigation—that hinder sustainable growth. By improving the economic success of farmers, we are not only enhancing their livelihoods but also accelerating the adoption of digital transformation. This, in turn, drives better regulatory compliance and operational excellence."
Using an EEE framework—Engage, Educate, Empower—TRST01 is working with compassion to:
Engage local governments and communities to regularise land titles;
Enable communities to develop alternative workforces and build additional revenue streams for farmers; and
Empower to risk mitigation strategies through skills development and government support.
Mr. Vembu further commented, "We see regulations as the essential catalyst driving businesses toward sustainability, and their implementation is key to achieving inclusive growth. With balanced, robust technology to support and validate every initiative, TRST01 embeds sustainability principles into every supply chain activity. Moreover, subsidized sustainable finance ensures the result that savings directly benefit small growers, which reinforces our commitment to holistic, inclusive growth." He added, "Sustainability is the balanced integration of environmental stewardship, social equity, and economic resilience—empowering communities to thrive while safeguarding resources for the future."
The transition at the grassroots level involves three critical dimensions: environmental, social, and economic impacts.
Environmentally, the focus is on regenerative agriculture (farming practices that restore the environment), carbon sequestration (trapping and storing carbon from the atmosphere), and producing net-zero products.
Socially, the transition aims to eliminate child labor, promote the development of a workforce that includes women, and foster infrastructure improvements.
Economically, farmers can benefit from product premiums, government-led initiatives, and greater accessibility to new markets.
The ultimate goal of this transition is to enhance farmer income levels, create end-to-end traceability, and promote sustainable practices that truly consider climate impact.
Enhance Operational Efficiency: Boost efficiency by up to 20% and reduce supply chain costs by 15% in an increasingly sustainability-focused market.
Ensure Regulatory Compliance: Seamlessly meet global standards, such as those mandated by the EUDR, thereby reducing risks associated with non-compliance.
Drive Innovation and Transparency: Traceability and AI-powered ESG reporting to ensure secure, immutable, and verifiable data across the supply chain.
With the EUDR coming into effect, TRST01's solutions provide a crucial tool for businesses to ensure compliance and demonstrate their commitment to sustainable sourcing.
TRST01 is gaining a reputation for innovation. The organization was shortlisted as one of three finalists for Innovation in Supply Chain at the 15th AGBA Finalists for the elite Aegis Graham Bell Award 2025. The award's commentary noted: "TRST01Chain® is redefining digital trust! From carbon credits to supply chain transparency, this cutting-edge blockchain innovation ensures secure, immutable, and verifiable data. With a focus on sustainability and ESG compliance, TRST01Chain® is the future of responsible business."
Join the Movement Toward a Sustainable Future As US companies look to strengthen their ESG reporting and meet growing consumer demands for sustainable products, TRST01 invites you to discover their cutting edge solutions for supply chain transparency. Companies, associations, and government bodies are welcome to join our mission toward a sustainable future. By integrating these cutting-edge solutions and replicating the iSNR initiative, stakeholders can drive regulatory compliance, optimize operations, and generate meaningful social and environmental impact—starting at the grassroots level.
Learn how TRST01 can help your company achieve sustainable supply chain compliance at www.TRST01.com.
About TRST01™ TRST01™ is a leading sustainable technology company that empowers businesses to comply with global sustainability regulations while enhancing transparency, traceability, and ethical integrity in supply chains. By leveraging innovative technologies and strategic partnerships, TRST01™ transforms sustainability into tangible benefits for People, Planet, and Profitability.
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