SAN FRANCISCO, Sept. 10, 2014 /PRNewswire/ -- AppCarousel, a leading provider of app store solutions and content ecosystem services, today announced that it has partnered with TVersity, a leading provider in media streaming solutions for Multichannel Video Programming Distributors (MVPDs) to deliver an HTML5 app platform via the cloud for set-top boxes and smart TVs.
By leveraging AppCarousel's app ecosystem solutions, TVersity is able to avoid the many complexities associated with the management of developer programs and app stores, while being able to easily deploy high-quality apps to existing TV subscribers via any connected device anywhere.
The new platform will allow Multiple Systems Operators (MSOs) and smart TV vendors to benefit from significant cost savings by reducing set-top box costs as well as the need for additional hardware, all while future-proofing apps that may require additional processing capabilities.
"As a long-time market innovator and leader in app management across all connected devices, including TV, we are excited to offer our customers the additional flexibility and economy of TVersity's cloud HTML5 platform," said Terry Hughes, managing director, AppCarousel. "Combined with our app lifecycle tools and app ecosystem management services, operators are able to economically deliver the apps and experiences that their end users are demanding."
"The TVersity cloud browser delivers the TV of tomorrow, enabling smart TV vendors and pay-TV operators to provide a best-of-breed experience with minimum hardware investments," said Ronen Mizrahi, CEO, TVersity. "New revenue models on apps and content can be created with AppCarousel's app ecosystem management while helping to future proof the business of TV against OTT erosion."
AppCarousel, a Wmode company, is a leading app store provider that provides custom app store solutions and app ecosystem management for major organizations across a variety of sectors including consumer electronics, automotive, telecommunications, and IoT (Internet of Things). AppCarousel is also licensee of the Reference Design Kit (RDK) and works to deliver app ecosystem management solutions to TV device and equipment manufacturers, middleware providers and pay-TV operators. AppCarousel takes the complexity away from app distribution and app ecosystem management by powering the curation, management, distribution and monetization of apps. AppCarousel helps to drive app discovery, adoption and revenues by putting organizations in control of their app strategies and allowing them to capitalize on the growing app economy, while delivering an enhanced customer experience across multiple screens and connected devices. For more information, visit http://www.appcarousel.com.
Established in 2005, with headquarters in NYC and R&D in Israel, TVersity offers a comprehensive software platform and a suite of solutions for operators, service providers and smart TV vendors that solves the PC to TV, Mobile to TV and Web to TV problems, utilizing settop boxes, connected TVs and mobile devices.