TVtextbook Names Caleb M. Schutz President and CEO

Aug 16, 2011, 08:30 ET from TVtextbook

WASHINGTON, Aug. 16, 2011 /PRNewswire-USNewswire/ -- TVtextbook, a global innovator in education and technology, today announced the appointment of Caleb M. Schutz as President and CEO.  TVtextbook's proprietary technology bridges the digital divide by delivering K-12 curriculum on any type of media ranging from a basic home television to state-of-the-art wireless computer systems.  

Pat McDonagh, TVtextbook founder, said, "Caleb's proven track record of building organizations and scaling advanced educational systems is perfectly suited to his new leadership role. I am confident that under his leadership, TVtextbook will accelerate its goal of providing 100 percent access to a rich multimedia education experience for all students, regardless of socio-economic status, and facilitating greater parent involvement in student achievement through an interactive television experience."

"I look forward to driving TVtextbook's mission of leveling the playing field so that all students are equally prepared to compete academically and ultimately contribute to the global economy," said Schutz.

Prior to joining TVtextbook, Schutz served as President of The JASON Project, a non-profit subsidiary of the National Geographic Society. Under his leadership, The JASON Project was recognized as one of the most advanced science education programs in the marketplace and a model for STEM-based initiatives (emphasizing science, technology, engineering and math). Previously he served as President and Trustee of the MCI Foundation, where he led development of MarcoPolo (now, and was instrumental in developing IBM's Distinguished Corporate Citizenship initiative – one of the first international philanthropic strategies employed by a multi-national firm.

About TVtextbook
Founded by Pat McDonagh, an entrepreneur who has launched a number of successful companies including CBT and Riverdeep (later Houghton Mifflin Harcourt), TVtextbook's technology brings students the same high quality curriculum on media ranging from a basic TV to advanced computing systems and soon to include smart phones and other devices.  Students use a wireless mouse and keyboard to navigate through engaging multimedia educational content, including Destination Math and Destination Reading, resources currently serving more than 10 million students, with additional curricula in development.  In addition, TVtextbook enables teachers and parents to view student performance in real-time, providing them with the opportunity to make informed decisions for individualized educational support. To learn more visit

Press Contact:
Don Goldberg
(202) 365-5224

SOURCE TVtextbook