UBM Studios Adds Michael O'Sullivan as Creative Director, Creative Visionary Will Drive User Experience for Virtual Business Solutions

UBM Studios Connects the Art and Science between Technology, Content and Users

Jun 21, 2010, 09:00 ET from UBM Studios

CHICAGO, June 21 /PRNewswire/ -- UBM Studios today announced that Michael O'Sullivan has joined as Creative Director.  For 11 years, O'Sullivan has delivered award-winning creative to educate and engage users in bold new ways while enabling marketers to reach their targeted audiences and drive business forward.  O'Sullivan will be responsible for developing creative strategy and will manage day-to-day creative production for the UBM Studios Virtual Product Suite.  O'Sullivan will be located in the UBM Studios Chicago office and will report to Steve Arend, Chief Innovation Officer, UBM Studios.

(Photo:  http://www.newscom.com/cgi-bin/prnh/20100621/NY23389 )

(Photo:  http://photos.prnewswire.com/prnh/20100621/NY23389 )

"UBM Studios is focused on connecting the art and science between technology, content and users," said Kate Spellman, SVP/Managing Director, UBM Studios.  "Michael is amazing talent and will make an excellent addition to our team.  An innovative, creative thinker when it comes to designing in multi-channel environments, he understands and appreciates our customer centric virtual solutions and will help us continue to create extraordinary virtual experiences for our clients."

Prior to UBM Studios, O'Sullivan was the Director, User Experience at Vodori where he was responsible for fulfilling the creative needs of the business as well as enhancing and simplifying the experience of the end user.  O'Sullivan also held positions with Savo Group, CloserLook, Inc., Fair Isaac Corporation, Ignite Sports and VSA Partners.

O'Sullivan earned a Bachelor of Science in Graphic Design from Illinois State University and a Master of Science in Graphic Design from North Carolina State University.

For additional information on UBM Studios or to purchase a virtual business solution, contact Kate Spellman, SVP, Managing Director, UBM Studios at 516 562 7383 or kate.spellman@ubm.com.

To follow UBM Studios on Twitter, visit http://twitter.com/UBMStudios, to follow on Facebook, visit UBM Studios and to follow on LinkedIn, visit UBM Studios.  

About UBM Studios (www.ubmstudios.com)

UBM Studios is a leader in virtual events and virtual business solutions.  A pioneer with virtual platforms, UBM Studios delivers deep expertise in live and online events that brings business value to customers.  UBM Studios connects, educates and enables virtual communications through a portfolio that fits every budget.  UBM Studios is the only virtual event provider to offer platform, content, audience recruitment, reporting and social marketing and gaming.   UBM Studios virtual events include Virtual Trade Shows, Virtual Career Fairs, Virtual Seminar Centers, Virtual Resource Centers, Virtual Product Launch, Virtual Business Continuity, Virtual Corporate Meetings, Virtual Sales Meetings, Virtual Focus Group Centers and Virtual Training.  UBM Studios delivers a complete global communication solution in Asia, Europe and North America in industries including, health, finance, technology, building and education.

About United Business Media Limited

UBM (UBM.L) focuses on two principal activities: worldwide information distribution, targeting and monitoring; and, the development and monetisation of B2B communities and markets. UBM's businesses inform markets and serve professional commercial communities -- from doctors to game developers, from journalists to jewelry traders, from farmers to pharmacists -- with integrated events, online, print and business information products. Our 6,500 staff in more than 30 countries are organised into specialist teams that serve these communities, bringing buyers and sellers together, helping them to do business and their markets to work effectively and efficiently. For more information, go to www.ubm.com