Unequal® Technologies and St. Louis Rams Partner for 2013 NFL Season

Rams again choose Unequal's military-grade composite fortified with Kevlar® for protection

Aug 26, 2013, 10:45 ET from Unequal Technologies

KENNETT SQUARE, Pa., Aug. 26, 2013 /PRNewswire/ -- Unequal® Technologies, the leading provider of customized, concealed sports protection, today announced the renewal of their partnership with the NFL's St. Louis Rams. For the second consecutive season, Rams players will be able to armor up with a full suite of ultra-thin and military-grade Unequal gear.

"Our relationship with the Rams players and staff is a great one," said Unequal CEO Rob Vito, "because they understand that football requires proactive efforts to increase player safety. Protected by Unequal, Rams coaches and athletic trainers can worry less about injury while players can play with even more intensity and greater resilience."

The St. Louis Rams will wear Unequal gear including shirts with rib and spine protectors; girdles with customizable hip, thigh and tailbone protection; replacement thigh pads approved by the NFL for use within any girdle; and Footbeds® that reduce impact shock up to 80 percent.

Rams executive vice president Bob Reif said, "Unequal is integral to one of our primary goals: player safety. Everyone at the Rams from the players to the coaches to the front office cares about preventing injuries with innovative techniques, training and the best equipment available. We enjoyed our experience with Unequal last year and we knew that we wanted them on our side as a partner this year. Unequal continues to be on the cutting edge of sports protection."

Unequal products are made with a military-grade composite fortified with Kevlar® that disperses impact forces beyond that of traditional plastic or foam padding. The patented composite formula makes Unequal's protective solutions for head, body, foot and custom uses outperform other sports protection of similar weight or thickness.

In addition to partnering with Unequal to provide player protection, the Rams have renamed the Rams Training Center locker room the UNEQUAL-RAMS locker room for the 2013 NFL season.

For more information on the St. Louis Rams, visit stlouisrams.com. To learn more about Unequal products or Unequal Technologies, visit unequal.com.

About Unequal Technologies
Unequal Technologies' mission is to protect people in the military, sports, work and life. Unequal Technologies is the leading provider of supplemental protection technology. Its patented fusion of a military-grade composite fortified with DuPont™ Kevlar® is engineered for customized, concealed protection. Unequal is committed to help reduce blunt force trauma generated by sports and military impacts. Professionals in the NFL, NHL, MLB and X Games, as well as college and youth athletes in football, baseball, soccer, hockey, lacrosse, action sports, contact sports and other activities, wear Unequal's protective head and body gear. With more than 85 international and U.S. patents and patents pending, Unequal products have been tested by independent certified laboratories, OEM facilities and top universities. Unequal is the proud recipient of the DuPont™ Kevlar® Innovation Award and is one of Forbes' 100 Most Promising Companies.

Remember, head and body protection are the second line of defense. Being careful and responsible is the first priority. Helmet and body pads do have limitations. No helmet pad can prevent or eliminate the risk of concussions or other serious head injuries while playing sports. Scientists have also not reached agreement on how the results of impact absorption tests relate to concussions. No conclusions about a reduction of risk or severity of concussive injury should be drawn from impact absorption tests. Unequal products are not bulletproof, bullet resistant, stab resistant or stab-proof.  Obey the rules and "Code of Conduct" of the particular sport, game or activity. Use common sense and practice safe sports. For more information, visit www.unequal.com.

About the St. Louis Rams
A member of the National Football League, the St. Louis Rams moved to St. Louis in 1995 and delivered a World Championship and two NFC Championships to the Gateway City. Now under the guidance of Head Coach Jeff Fisher, General Manager Les Snead and Executive Vice President of Football Operations/Chief Operating Officer Kevin Demoff, the Rams are poised to return winning football to the St. Louis community. As a professional sports team, the Rams also recognize their unique ability to help raise both awareness and money for issues and causes relevant to their fans and fellow citizens. The organization is committed to being a valuable civic partner and benefiting the bi-state region 365 days a year. For more information, visit www.stlouisrams.com

SOURCE Unequal Technologies