United Direct Solutions Announces Leadership Transitions as Casey Hendrick Named CEO

Current CEO Tom Clines Joins Board of Directors; Transition Effective April 1, 2025

LOUISVILLE, Ky., Feb. 27, 2025 /PRNewswire/ -- United Direct Solutions (UDS), a leader in data-driven direct mail and marketing solutions, today announces key leadership transitions as Casey Hendrick has been appointed as the company's next Chief Executive Officer, effective April 1, 2025. After 33 years of dedicated service at the company, CEO Tom Clines will be stepping aside at the end of March.

"It has been an honor to serve as CEO of United Direct Solutions, and I am immensely proud of what we have accomplished," said Clines. "I have full confidence in Casey's ability to lead UDS into the future. His passion for innovation, deep understanding of the industry, and commitment to both our clients and employees make him the perfect choice for this position."

"I am both honored and excited to take on this new role," said Hendrick. "United Direct Solutions has a long history of delivering exceptional service and innovation, and I look forward to building upon that legacy. Our clients and employees remain at the heart of everything we do, and I am committed to driving continued growth, creativity and excellence."

With nearly 25 years of experience in the printing and mailing industry and 15 years with UDS, Hendrick has served as Chief Operating Officer since 2020. As CEO, he will continue to focus on growth through innovation, enhancing data analytics, predictive modeling, and omnichannel communication strategies to serve clients across various industries. 

Clines will join UDS Founder Lee Kirkwood and Chief Strategy Officer and Vice Chairman of the Board Chase Kirkwood on the company's Board of Directors, where he will continue to provide strategic insight and guidance.

"We are incredibly grateful for Tom's guidance and vision over the years," said Kirkwood. "His leadership has positioned UDS as a recognized industry leader, and we are thrilled that he will remain an integral part of our organization."

For more information, visit www.udsolutions.com.

About United Direct Solutions
United Direct Solutions serves small-to-medium businesses and Fortune 500 companies nationwide with the most effective methods to connect and engage with their audiences. Since 1980, the company's trusted marketing solutions have grown from direct mail to digital marketing, billing, data and document security. At the forefront of automation, innovation and service, UDS develops and implements communications strategies that demonstrates the value of connection and the power of personalized communications. Based in Louisville, KY, and Cincinnati, OH, United Direct Solutions is HITRUST CSF, SOC 2 Type 2, and ISO 9001:2015 certified, ensuring the highest data security standards. For more information, visit www.udsolutions.com.  

SOURCE United Direct Solutions