U.S. Olympic Committee Honors P&G for its Support of Team USA at 2010 Paralympic Winter Games

COLORADO SPRINGS, Colo., May 25, 2010 /PRNewswire/ -- The U.S. Olympic Committee (USOC) recently honored Procter & Gamble (NYSE: PG) with the Paralympic Amazing Impact Award for its support of U.S. Paralympians through the "Proud Sponsor of Moms" campaign, which launched during the 2010 Olympic and Paralympic Winter Games. The campaign assisted the moms of more than 250 U.S. Olympic and U.S. Paralympic athletes by helping to defray the cost of travel to Vancouver, Canada.

(Photo: http://www.newscom.com/cgi-bin/prnh/20100525/NY10078 )

"P&G's commitment to U.S. Paralympians and their families is unmatched," said Paralympian Caitie Sarubbi. "I am grateful for their active interest and this donation really helped put the Paralympic Winter Games on the map. I would not have gotten to share my first Paralympic experience with my entire family if not for P&G's support."

The USOC provides athletes with many resources and funding and encourages them to pursue their dreams. Many of those dreams begin in their own backyard with encouragement from their moms and come true at Olympic and Paralympic Games around the world. The USOC's Paralympic Amazing Awards are given in six categories and honor individuals and organizations that actively help to make Paralympian dreams come true.

"P&G recognized and honored the moms who allowed our athletes to pursue their dreams so we are incredibly proud to honor the company with this award," said Charlie Huebner, Chief of Paralympics, U.S. Olympic Committee. "The company's generous donation meant a lot to all of Team USA."

P&G received the Paralympic Amazing Impact Award, which recognizes a person or organization that tells the Paralympic story in an amazing manner, creating awareness and motivating people to action through words, pictures, promotions or film.

"The 'Proud Sponsor of Moms' campaign allowed us to be a part of the Paralympians' experience and to support the athletes and their moms and families during this incredible event," said Marc Pritchard, P&G's Global Marketing & Brand Building Officer. "This is an important way in which we are fulfilling our Company's Purpose, which is to touch and improve lives.  We are proud that the USOC has recognized P&G with the Paralympic Amazing Impact Award for our support of Paralympians and their moms."

For more information on P&G's involvement in the U.S. Olympic and U.S. Paralympic Teams, please visit www.thankyoumom.com.  

About the USOC

The United States Olympic Committee (USOC) is recognized by the International Olympic Committee and the International Paralympic Committee as the sole entity in the United States whose mission involves training, entering and underwriting the full expenses for the U.S. teams in the Olympic, Paralympic, Pan American and Parapan American Games.  In addition to being the steward of the U.S. Olympic Movement, the USOC is the moving force for support of sports in the United States that are on the program of the Olympic, Paralympic, Pan American and Parapan American Games.

About Procter & Gamble

Four billion times a day, P&G brands touch the lives of people around the world. The company has one of the strongest portfolios of trusted, quality, leadership brands, including Pampers®, Tide®, Ariel®, Always®, Whisper®, Pantene®, Mach3®, Bounty®, Dawn®, Gain®, Pringles®, Charmin®, Downy®, Lenor®, Iams®, Crest®, Oral-B®, Duracell®, Olay®, Head & Shoulders®, Wella®, Gillette®, Braun® and Fusion®. The P&G community includes approximately 135,000 employees working in about 80 countries worldwide. Please visit http://www.pg.com for the latest news and in-depth information about P&G and its brands.

For more information, please contact the USOC Communications Division at (719) 866-4529 or visit www.teamusa.org. Follow us on Twitter and Facebook.

SOURCE U.S. Olympic Committee