USA TODAY Launches

Oct 14, 2011, 09:00 ET from USA TODAY

Collaboration with creates first cruise review website with all reviews written by expert anonymous reviewers

MCLEAN, Va., Oct. 14, 2011 /PRNewswire-USNewswire/ -- USA TODAY announces the launch of, a cruise ship review website designed to help the growing number of cruise customers find the right cruise for themselves and their families. USA TODAY's cruise editor Gene Sloan collaborated with, a network of online review publications recently acquired by USA TODAY, to build the first cruise review website with all reviews written by full-time expert anonymous cruise reviewers.  

By using anonymous reviewers, who experience the same cruise that regular passengers do, the reviews are less likely to be influenced by outside or commercial bias. With massive variety in cruise ship style and destinations, first-time cruisers can easily get lost in the array of options. The new website features comprehensive reviews of cruise ships with buying guides for different types of vacationer profiles.  Each buying guide helps people understand the basics of picking the right cruise for their interests and lists the best ships for their needs.

"Cruises can provide people with an affordable way to explore destinations around the globe. However, there is a lot of variety in the experiences offered by each cruise line. We're helping match people and families to the right ship and cruise for their interests," said Sloan, who will also serve as executive editor of the site.

The reviews explore all elements of the cruise experience including cabins, restaurants, bars, pools and decks, spas, entertainment and general service.  The website features thousands of photos of every aspect of each ship including photos of the many dishes served at each restaurant, downloadable menus, and recommended dishes to order. Over the next few years, the site aims to have reviews of every major mass market ship serving U.S. customers.

The network of technology review publications includes:,,,,,,, as well as international editions. The network reaches an average of one million monthly unique readers.

USA TODAY is a multi-platform news and information media company. Founded in 1982, USA TODAY's mission is to serve as a forum for better understanding and unity to help make the USA truly one nation. Today, through its newspaper, website and mobile platforms, USA TODAY connects readers and engages the national conversation. USA TODAY, the nation's number one newspaper in print circulation with an average of more than 1.8 million daily, and, an award-winning newspaper website  launched in 1995, reach a combined 5.4 million readers daily. USA TODAY is a leader in mobile applications with more than nine million downloads on mobile devices.  The USA TODAY brand also includes USA TODAY Education and USA TODAY Sports Weekly. USA TODAY is owned by Gannett Co., Inc. (NYSE: GCI).