Parent Market Overview
Technavio categorizes the hand hygiene market as a part of the global personal products market. The parent market, the global personal products market, covers products and companies engaged in research and development (R&D) and production of personal and beauty care products, including cosmetics and perfumes.
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Market Competitive Landscape
The hand hygiene market is fragmented, and the vendors are deploying growth strategies such as product innovations to compete in the market. Some of the key players covered in this report include 3M Co., Colgate Palmolive Co., EcoHydra Technologies Ltd., Godrej and Boyce Manufacturing Co. Ltd., GOJO Industries Inc., Kimberly Clark Corp., Kutol Products Co., Medline Industries Inc., Neogen Corp., Reckitt Benckiser Group PLC, S.C. Johnson and Son Inc., Skinvisible Pharmaceuticals Inc., The Clorox Co., The Procter and Gamble Co., Unilever PLC, Cleenol Group Ltd., B4 Brands, Kiilto Family Group, Paul Hartmann AG, and Vi Jon Inc., among others.
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Strategic Initiatives and Products launches
- 3M Co. - The company offers a wide range of hand hygiene products such as hand antiseptics, surgical scrubs, and dispensers under its brand Avagard.
- Godrej and Boyce Manufacturing Co. Ltd. - The company offers a wide range of hand hygiene products such as Softsoap.
- GOJO Industries Inc. - The company offers a wide range of hand hygiene products such as alcohol-free hand sanitizer and hand wash.
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Increasing use of skin-safe products to Boost the Market Positively
Many vendors are offering hand hygiene products that are made from organic ingredients, which keep the hands soft and supple. For instance, Crown offers Dermalux natural hand washes, which are made specifically for sensitive and dry skin. Thus, the increasing demand for skin-safe products is expected to drive market growth during the forecast period.
Growing consumer awareness about the toxicity of chemical ingredients likely to hinder the market growth
Most sanitizers use alcohol as an essential ingredient. However, it dries the skin and enables bacteria to multiply. Hand hygiene products also contain triclosan or triclocarban, which are agents that kill both bad and beneficial bacteria. The presence of sodium lauryl sulfate (SLS) in most hand hygiene products can lead to cell membrane damage and loss of hair. All these factors pose a challenge to the growth of the global hand hygiene market during the forecast period.
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COVID Impact and Recovery Analysis
The demand for hand hygiene products increased in APAC owing to the outbreak of diseases such as COVID-19 in different countries. The outbreak of COVID-19 in 2020 had a severe impact on the health and well-being of the people in different countries in APAC, such as India, China, South Korea, and Malaysia. This increased the demand for hand sanitizers in 2020.
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Market Segmentation
By end-user, the market has been segmented into commercial, industrial, and residential. The commercial segment will have significant market share growth during the forecast period. The significant rise in the demand for hand hygiene products from hospitals and the hospitality industry will drive the market growth through this segment.
By geography, the market has been segmented into APAC, North America, Europe, South America, and Middle East and Africa. APAC will account for 34% of the market's growth during the forecast period. The high risk of contagious diseases turning epidemic will drive the hand hygiene market growth in APAC during the forecast period.
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Key Report Takeaways
- CAGR of the market during the forecast period 2022-2026
- Detailed information on factors that will drive hand hygiene market growth during the next five years
- Precise estimation of the hand hygiene market size and its contribution to the parent market
- Accurate predictions on upcoming trends and changes in consumer behavior
- The growth of the hand hygiene market in North America, APAC, Europe, MEA, and South America and the top 20 countries across these regions
- A thorough analysis of the market's competitive landscape and detailed information on over 20 industry-focused market vendors classified as dominant and strong players
- Impact of lockdowns, supply chain disruptions, demand destruction, and change in customer behavior
- Pre- as well as post-COVID-19 market estimates
- Optimistic, base case, and pessimistic scenarios for all markets as the impact of pandemic unfolds
Related Reports
Home Healthcare Services Market by Application and Geography - Forecast and Analysis 2022-2026
Personal Care Chemicals Market by Product and Geography - Forecast and Analysis 2022-2026
Hand Hygiene Market Scope |
Report Coverage |
Details |
Page number |
120 |
Base year |
2021 |
Forecast period |
2022-2026 |
Growth momentum & CAGR |
Accelerate at a CAGR of 7.73% |
Market growth 2022-2026 |
USD 3.05 billion |
Market structure |
Fragmented |
YoY growth (%) |
5.3 |
Regional analysis |
APAC, North America, Europe, South America, and Middle East and Africa |
Performing market contribution |
APAC at 34% |
Key consumer countries |
US, Canada, China, India, and Germany |
Competitive landscape |
Leading companies, Competitive strategies, Consumer engagement scope |
Key companies profiled |
3M Co., Colgate Palmolive Co., EcoHydra Technologies Ltd., Godrej and Boyce Manufacturing Co. Ltd., GOJO Industries Inc., Kimberly Clark Corp., Kutol Products Co., Medline Industries Inc., Neogen Corp., Reckitt Benckiser Group PLC, S.C. Johnson and Son Inc., Skinvisible Pharmaceuticals Inc., The Clorox Co., The Procter and Gamble Co., Unilever PLC, Cleenol Group Ltd., B4 Brands, Kiilto Family Group, Paul Hartmann AG, and Vi Jon Inc. |
Market dynamics |
Parent market analysis, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID 19 impact and recovery analysis and future consumer dynamics, Market condition analysis for forecast period |
Customization purview |
If our report has not included the data that you are looking for, you can reach out to our analysts and get segments customized. |
Table of Contents
1 Executive Summary
- 1.1 Market overview
- Exhibit 01: Executive Summary – Chart on Market Overview
- Exhibit 02: Executive Summary – Data Table on Market Overview
- Exhibit 03: Executive Summary – Chart on Global Market Characteristics
- Exhibit 04: Executive Summary – Chart on Market by Geography
- Exhibit 05: Executive Summary – Chart on Market Segmentation by End-user
- Exhibit 06: Executive Summary – Chart on Incremental Growth
- Exhibit 07: Executive Summary – Data Table on Incremental Growth
- Exhibit 08: Executive Summary – Chart on Vendor Market Positioning
2 Market Landscape
- 2.1 Market ecosystem
- Exhibit 09: Parent market
- Exhibit 10: Market Characteristics
3 Market Sizing
- 3.1 Market definition
- Exhibit 11: Offerings of vendors included in the market definition
- 3.2 Market segment analysis
- Exhibit 12: Market segments
- 3.4 Market outlook: Forecast for 2021-2026
- Exhibit 13: Chart on Global - Market size and forecast 2021-2026 ($ million)
- Exhibit 14: Data Table on Global - Market size and forecast 2021-2026 ($ million)
- Exhibit 15: Chart on Global Market: Year-over-year growth 2021-2026 (%)
- Exhibit 16: Data Table on Global Market: Year-over-year growth 2021-2026 (%)
4 Five Forces Analysis
- 4.1 Five forces summary
- Exhibit 17: Five forces analysis - Comparison between 2021 and 2026
- 4.2 Bargaining power of buyers
- Exhibit 18: Chart on Bargaining power of buyers – Impact of key factors 2021 and 2026
- 4.3 Bargaining power of suppliers
- Exhibit 19: Bargaining power of suppliers – Impact of key factors in 2021 and 2026
- 4.4 Threat of new entrants
- Exhibit 20: Threat of new entrants – Impact of key factors in 2021 and 2026
- 4.5 Threat of substitutes
- Exhibit 21: Threat of substitutes – Impact of key factors in 2021 and 2026
- 4.6 Threat of rivalry
- Exhibit 22: Threat of rivalry – Impact of key factors in 2021 and 2026
- 4.7 Market condition
- Exhibit 23: Chart on Market condition - Five forces 2021 and 2026
5 Market Segmentation by End-user
- 5.1 Market segments
- Exhibit 24: Chart on End-user - Market share 2021-2026 (%)
- Exhibit 25: Data Table on End-user - Market share 2021-2026 (%)
- 5.2 Comparison by End-user
- Exhibit 26: Chart on Comparison by End-user
- Exhibit 27: Data Table on Comparison by End-user
- 5.3 Commercial - Market size and forecast 2021-2026
- Exhibit 28: Chart on Commercial - Market size and forecast 2021-2026 ($ million)
- Exhibit 29: Data Table on Commercial - Market size and forecast 2021-2026 ($ million)
- Exhibit 30: Chart on Commercial - Year-over-year growth 2021-2026 (%)
- Exhibit 31: Data Table on Commercial - Year-over-year growth 2021-2026 (%)
- 5.4 Industrial - Market size and forecast 2021-2026
- Exhibit 32: Chart on Industrial - Market size and forecast 2021-2026 ($ million)
- Exhibit 33: Data Table on Industrial - Market size and forecast 2021-2026 ($ million)
- Exhibit 34: Chart on Industrial - Year-over-year growth 2021-2026 (%)
- Exhibit 35: Data Table on Industrial - Year-over-year growth 2021-2026 (%)
- 5.5 Residential - Market size and forecast 2021-2026
- Exhibit 36: Chart on Residential - Market size and forecast 2021-2026 ($ million)
- Exhibit 37: Data Table on Residential - Market size and forecast 2021-2026 ($ million)
- Exhibit 38: Chart on Residential - Year-over-year growth 2021-2026 (%)
- Exhibit 39: Data Table on Residential - Year-over-year growth 2021-2026 (%)
- 5.6 Market opportunity by End-user
- Exhibit 40: Market opportunity by End-user ($ million)
6 Customer Landscape
- 6.1 Customer landscape overview
- Exhibit 41: Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
7 Geographic Landscape
- 7.1 Geographic segmentation
- Exhibit 42: Chart on Market share by geography 2021-2026 (%)
- Exhibit 43: Data Table on Market share by geography 2021-2026 (%)
- 7.2 Geographic comparison
- Exhibit 44: Chart on Geographic comparison
- Exhibit 45: Data Table on Geographic comparison
- 7.3 APAC - Market size and forecast 2021-2026
- Exhibit 46: Chart on APAC - Market size and forecast 2021-2026 ($ million)
- Exhibit 47: Data Table on APAC - Market size and forecast 2021-2026 ($ million)
- Exhibit 48: Chart on APAC - Year-over-year growth 2021-2026 (%)
- Exhibit 49: Data Table on APAC - Year-over-year growth 2021-2026 (%)
- 7.4 North America - Market size and forecast 2021-2026
- Exhibit 50: Chart on North America - Market size and forecast 2021-2026 ($ million)
- Exhibit 51: Data Table on North America - Market size and forecast 2021-2026 ($ million)
- Exhibit 52: Chart on North America - Year-over-year growth 2021-2026 (%)
- Exhibit 53: Data Table on North America - Year-over-year growth 2021-2026 (%)
- 7.5 Europe - Market size and forecast 2021-2026
- Exhibit 54: Chart on Europe - Market size and forecast 2021-2026 ($ million)
- Exhibit 55: Data Table on Europe - Market size and forecast 2021-2026 ($ million)
- Exhibit 56: Chart on Europe - Year-over-year growth 2021-2026 (%)
- Exhibit 57: Data Table on Europe - Year-over-year growth 2021-2026 (%)
- 7.6 South America - Market size and forecast 2021-2026
- Exhibit 58: Chart on South America - Market size and forecast 2021-2026 ($ million)
- Exhibit 59: Data Table on South America - Market size and forecast 2021-2026 ($ million)
- Exhibit 60: Chart on South America - Year-over-year growth 2021-2026 (%)
- Exhibit 61: Data Table on South America - Year-over-year growth 2021-2026 (%)
- 7.7 Middle East and Africa - Market size and forecast 2021-2026
- Exhibit 62: Chart on Middle East and Africa - Market size and forecast 2021-2026 ($ million)
- Exhibit 63: Data Table on Middle East and Africa - Market size and forecast 2021-2026 ($ million)
- Exhibit 64: Chart on Middle East and Africa - Year-over-year growth 2021-2026 (%)
- Exhibit 65: Data Table on Middle East and Africa - Year-over-year growth 2021-2026 (%)
- 7.8 China - Market size and forecast 2021-2026
- Exhibit 66: Chart on China - Market size and forecast 2021-2026 ($ million)
- Exhibit 67: Data Table on China - Market size and forecast 2021-2026 ($ million)
- Exhibit 68: Chart on China - Year-over-year growth 2021-2026 (%)
- Exhibit 69: Data Table on China - Year-over-year growth 2021-2026 (%)
- 7.9 US - Market size and forecast 2021-2026
- Exhibit 70: Chart on US - Market size and forecast 2021-2026 ($ million)
- Exhibit 71: Data Table on US - Market size and forecast 2021-2026 ($ million)
- Exhibit 72: Chart on US - Year-over-year growth 2021-2026 (%)
- Exhibit 73: Data Table on US - Year-over-year growth 2021-2026 (%)
- 7.10 India - Market size and forecast 2021-2026
- Exhibit 74: Chart on India - Market size and forecast 2021-2026 ($ million)
- Exhibit 75: Data Table on India - Market size and forecast 2021-2026 ($ million)
- Exhibit 76: Chart on India - Year-over-year growth 2021-2026 (%)
- Exhibit 77: Data Table on India - Year-over-year growth 2021-2026 (%)
- 7.11 Germany - Market size and forecast 2021-2026
- Exhibit 78: Chart on Germany - Market size and forecast 2021-2026 ($ million)
- Exhibit 79: Data Table on Germany - Market size and forecast 2021-2026 ($ million)
- Exhibit 80: Chart on Germany - Year-over-year growth 2021-2026 (%)
- Exhibit 81: Data Table on Germany - Year-over-year growth 2021-2026 (%)
- 7.12 Canada - Market size and forecast 2021-2026
- Exhibit 82: Chart on Canada - Market size and forecast 2021-2026 ($ million)
- Exhibit 83: Data Table on Canada - Market size and forecast 2021-2026 ($ million)
- Exhibit 84: Chart on Canada - Year-over-year growth 2021-2026 (%)
- Exhibit 85: Data Table on Canada - Year-over-year growth 2021-2026 (%)
- 7.13 Market opportunity by geography
- Exhibit 86: Market opportunity by geography ($ million)
8 Drivers, Challenges, and Trends
- 8.3 Impact of drivers and challenges
- Exhibit 87: Impact of drivers and challenges in 2021 and 2026
9 Vendor Landscape
- 9.2 Vendor landscape
- Exhibit 88: Overview on Criticality of inputs and Factors of differentiation
- 9.3 Landscape disruption
- Exhibit 89: Overview on factors of disruption
- 9.4 Industry risks
- Exhibit 90: Impact of key risks on business
10 Vendor Analysis
- 10.1 Vendors covered
- Exhibit 91: Vendors covered
- 10.2 Market positioning of vendors
- Exhibit 92: Matrix on vendor position and classification
- 10.3 3M Co.
- Exhibit 93: 3M Co. - Overview
- Exhibit 94: 3M Co. - Business segments
- Exhibit 95: 3M Co. - Key news
- Exhibit 96: 3M Co. - Key offerings
- Exhibit 97: 3M Co. - Segment focus
- 10.4 Colgate Palmolive Co.
- Exhibit 98: Colgate Palmolive Co. - Overview
- Exhibit 99: Colgate Palmolive Co. - Business segments
- Exhibit 100: Colgate Palmolive Co. - Key offerings
- Exhibit 101: Colgate Palmolive Co. - Segment focus
- 10.5 EcoHydra Technologies Ltd.
- Exhibit 102: EcoHydra Technologies Ltd. - Overview
- Exhibit 103: EcoHydra Technologies Ltd. - Product / Service
- Exhibit 104: EcoHydra Technologies Ltd. - Key offerings
- 10.6 Godrej and Boyce Manufacturing Co. Ltd.
- Exhibit 105: Godrej and Boyce Manufacturing Co. Ltd. - Overview
- Exhibit 106: Godrej and Boyce Manufacturing Co. Ltd. - Business segments
- Exhibit 107: Godrej and Boyce Manufacturing Co. Ltd. - Key offerings
- Exhibit 108: Godrej and Boyce Manufacturing Co. Ltd. - Segment focus
- 10.7 GOJO Industries Inc.
- Exhibit 109: GOJO Industries Inc. - Overview
- Exhibit 110: GOJO Industries Inc. - Product / Service
- Exhibit 111: GOJO Industries Inc. - Key offerings
- 10.8 Kimberly Clark Corp.
- Exhibit 112: Kimberly Clark Corp. - Overview
- Exhibit 113: Kimberly Clark Corp. - Business segments
- Exhibit 114: Kimberly Clark Corp. - Key news
- Exhibit 115: Kimberly Clark Corp. - Key offerings
- Exhibit 116: Kimberly Clark Corp. - Segment focus
- 10.9 S.C. Johnson and Son Inc.
- Exhibit 117: S.C. Johnson and Son Inc. - Overview
- Exhibit 118: S.C. Johnson and Son Inc. - Product / Service
- Exhibit 119: S.C. Johnson and Son Inc. - Key offerings
- 10.10 The Clorox Co.
- Exhibit 120: The Clorox Co. - Overview
- Exhibit 121: The Clorox Co. - Business segments
- Exhibit 122: The Clorox Co. - Key news
- Exhibit 123: The Clorox Co. - Key offerings
- Exhibit 124: The Clorox Co. - Segment focus
- 10.11 The Procter and Gamble Co.
- Exhibit 125: The Procter and Gamble Co. - Overview
- Exhibit 126: The Procter and Gamble Co. - Business segments
- Exhibit 127: The Procter and Gamble Co. - Key news
- Exhibit 128: The Procter and Gamble Co. - Key offerings
- Exhibit 129: The Procter and Gamble Co. - Segment focus
- 10.12 Unilever PLC
- Exhibit 130: Unilever PLC - Overview
- Exhibit 131: Unilever PLC - Business segments
- Exhibit 132: Unilever PLC - Key news
- Exhibit 133: Unilever PLC - Key offerings
- Exhibit 134: Unilever PLC - Segment focus
11 Appendix
- 11.2 Inclusions and exclusions checklist
- Exhibit 135: Inclusions checklist
- Exhibit 136: Exclusions checklist
- 11.3 Currency conversion rates for US$
- Exhibit 137: Currency conversion rates for US$
- 11.4 Research methodology
- Exhibit 138: Research methodology
- Exhibit 139: Validation techniques employed for market sizing
- Exhibit 140: Information sources
- 11.5 List of abbreviations
- Exhibit 141: List of abbreviations
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