'V2V Rock-and-Roll Reset' is Cabot Creamery Co-Op's (and Your) Online Health and Fitness Challenge!

Physically Able 50+ Adults can Enroll for the Challenge as the Second Leg of "Vegas-to-Vermont" kicks off from the Rock 'n Roll Hall of Fame

Jan 20, 2010, 10:10 ET from Cabot Creamery Cooperative

CABOT, Vt., Jan. 20 /PRNewswire/ -- The Vegas-to-Vermont Virtual Challenge is set to begin anew from Cleveland's Rock and Roll Hall of Fame on January 20, 2010.  Boomers age 50+ will walk, run, bike, row and ski their way 600-plus miles in the online contest to the finish in Vermont on March 4.  While doing so, participants will tone their tummies and condition their cores. And will have multiple chances to win tremendous prizes along the way.

(Logo: http://www.newscom.com/cgi-bin/prnh/20090918/NE78286LOGO )

Participants compete online – via the honor system – to log their exercise routines for a given day. As players' exercise times accumulate, they move along a map towards their final destination – Cabot, Vermont. As they progress they build "snowmen" – their snowmen growing larger as they grow fitter. The more progress participants make, coinciding with the minutes of exercise they log, the better their chances – your chances! – in the random prize drawings.

As an extra incentive to help motivate boomers and get them moving, Cabot Creamery has stocked The Las Vegas To Fabulous Vermont Virtual Challenge (V2V) with loads of great prizes that contestants can win along the way.  Players can win random prizes, including: a special VIP guided tour of the Rock and Roll Hall of Fame Museum; healthy Cabot products; fitness gear from Concept2; a trip to Stoweflake Mountain Resort and Spa, and the Grand Prize: a Ski Vacation-for-Two at Smuggler's Notch Resort. To enroll in the Vegas-to-Vermont Virtual Challenge, please visit: www.cabotcheese.coop/vegas_to_vermont/

To help keep contestants fueled during the long trip to the Green Mountain state, Cabot's Consumer Lifestyle Commentator Candace Karu, an avid runner and fitness expert, created two "rockstar" recipes.  "I've run over 200 road races, in Sydney and Shanghai, Israel and Iceland, and if there is one thing I've learned, it's that you have to eat properly if you want to make the most of your exercise routine.  Having nothing in your stomach can be as bad as feeling bloated from a carbohydrate overload.  That's why it's important to eat a nutritious meal packed with key elements like vitamins and protein."  

Try these healthy recipes, then find more on Cabot's website at cabotcheese.coop/recipes.

Hall of Fame Rock & Roll-Ups

Makes 2 servings

3 tablespoons fat-free cream cheese, softened 

2 tablespoons tomato salsa 

1 (10-inch) whole wheat flour tortilla 

1 ounce sliced turkey

1 1/4 ounces Cabot 50% Reduced Fat Jalapeno Cheddar, grated (about 1/3 cup) 

2 thin slices of avocado

1 tablespoon chopped fresh cilantro 

1. In small bowl, stir together cream cheese and salsa. Spread cream cheese mixture over tortilla.

2. Layer evenly with cheese, turkey and cilantro. Roll up tightly. Slice in half diagonally.

Nutrition Analysis per serving

Calories 230, Total Fat 9g, Saturated Fat 2.5g, Sodium 430mg, Carbohydrates 24g, Dietary Fiber 4g, Protein 14g, Calcium 150mg

Cleveland Rocks Black Bean Dip

Makes 2 cups for about 8 servings

1 (15-ounce) can black beans, rinsed, drained and partially mashed 

1/2 cup salsa 

1/4 cup water 

2 teaspoons chili powder 

1 teaspoon cumin

Cooking spray 

5 ounces 75% or 50% Reduced Fat Cabot Cheddar Cheese, grated (about 1 1/4 cups) 

2 tablespoons drained canned green chilies 

1. Preheat oven to 375 degrees. 

2. Combine beans and next 4 ingredients; pour into a small casserole dish coated with cooking spray. 

3. Sprinkle with cheese and green chiles. 

4. Cover and bake at 375 degrees for 30 minutes or until cheese is melted and filling is bubbly. Uncover and cook an additional 5 minutes. Serve with tortilla chips.

Nutrition Analysis per serving

Calories 90, Total Fat 2g, Saturated Fat 1g, Sodium 370mg, Carbohydrates 10g, Dietary Fiber 2g, Protein 8g, Calcium 150mg


Cabot Creamery Cooperative has been in continuous operation in Vermont since 1919, and we make a full line of cheeses, yogurt, sour cream, cottage cheese, and butter. Best known as makers of "The World's Best Cheddar," Cabot is owned by 1200 dairy farm families located throughout New England and upstate New York. For additional information on Cabot Creamery, visit http://www.cabotcheese.coop

Contact: Bob Schiers

(888) 214.9444 or bschiers@cabotcheese.coop

Available Topic Expert(s): For information on the listed expert(s), click appropriate link.

Candace Karu: https://profnet.prnewswire.com/Subscriber/ExpertProfile.aspx?ei=89013

SOURCE Cabot Creamery Cooperative