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Vadara se expande a Australia, llevando superficies inspiradas en la naturaleza a un escenario global
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Vadara

Jul 01, 2025, 09:00 ET

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-Vadara se expande a Australia, llevando superficies inspiradas en la naturaleza y diseño disruptivo a un escenario global

AUSTIN, Texas, 1 de julio de 2025 /PRNewswire/ -- Vadara, un fabricante líder de superficies minerales artesanales, se enorgullece de anunciar su expansión oficial al mercado australiano. Con el respaldo de LE Surfaces, uno de los fabricantes más grandes del mundo, Vadara se prepara para llevar a Australia su emblemática combinación de innovación, calidad y versatilidad de diseño.

Gracias a sus avanzadas capacidades de fabricación, su cadena de suministro integrada verticalmente y su amplia infraestructura logística, la marca está posicionada para satisfacer las necesidades del mercado australiano.

"Creemos que tenemos una oportunidad única para revolucionar el mercado ofreciendo diseños impactantes a precios más accesibles", afirmó Andrew Evans, vicepresidente de Ventas y Marketing Global de LE Surfaces, la empresa de fabricación de Vadara. "Al mismo tiempo, estamos revolucionando la innovación con diseños que otros simplemente no han podido lograr. Con esta potente combinación, nuestro objetivo es convertir a Vadara en el destino predilecto de diseñadores, propietarios de viviendas, arquitectos y constructores".

La industria australiana de superficies de piedra se beneficiará de la excepcional cartera de productos de Vadara, que incluye:

  • Vetas y patrones innovadores: Diseños inspirados en la naturaleza que imitan el mármol y otras piedras naturales con una profundidad y un realismo sin precedentes.

  • Fabricación integrada verticalmente: Garantiza una calidad y un suministro constantes mediante la producción interna de materias primas.

  • Rapidez de comercialización: Los pedidos se procesan en un plazo de 6 a 8 semanas para proyectos de K&B, con capacidad a largo plazo para respaldar la cartera de proyectos de construcción de viviendas y locales comerciales.

"Nos entusiasma traer nuestros diseños y soluciones de producto a Australia, respetando la cultura de diseño local y, al mismo tiempo, introduciendo nuevos niveles de innovación y accesibilidad", comentó Erik Butler, director de operaciones de US Surfaces, empresa matriz de Vadara. "Nuestra identidad inspirada en la naturaleza impulsa nuestro crecimiento global, mientras que nuestras iniciativas de marketing local y específico nos ayudarán a conectar con la comunidad australiana y a impulsar su crecimiento a medida que nos expandimos dentro del país".

La expansión de Vadara se alinea con su estrategia global más amplia: ofrecer superficies premium adaptadas a las preferencias regionales sin comprometer la calidad ni el diseño.

Explore la oferta de productos de Vadara Australia: https://www.vadara.com.au/ 

Acerca de Vadara
Vadara representa las superficies minerales más exquisitas, combinando belleza, funcionalidad, innovación y valor. Nuestra impactante colección de productos veteados se elabora meticulosamente a mano y se fabrica según los más altos estándares internacionales, ofreciendo una gama de colores superior y versátil con algunas de las superficies más singulares y de aspecto natural disponibles. Más información en www.vadara.com.

CONTACTO: Brittaney Chavers, [email protected]

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