Valassis Named to 'Best Places to Work in Marketing & Media' List by Advertising Age

Company Promotes Culture of Creativity, Innovation and Collaboration

Aug 22, 2011, 09:34 ET from Valassis

LIVONIA, Mich., Aug. 22, 2011 /PRNewswire/ -- Valassis (NYSE: VCI), one of the nation's leading media and marketing services companies, announced today that it has been recognized by Advertising Age magazine as one of the "Best Places to Work in Marketing & Media." This is the first time Valassis has earned recognition on this prestigious list. Agencies, media owners and marketers with more than 50 full-time employees were eligible, and the final list was determined by the results of two surveys; one detailing hiring practices, benefits and pay, and the second, an employee survey. The surveys were conducted by Buck Consultants LLC. Valassis was one of 30 companies named to this list.

"It's an honor to have our name on this esteemed list which is highly regarded in the marketing and advertising communities," said Alan F. Schultz, Valassis Chairman, President and Chief Executive Officer (CEO).  "We are committed to maintaining a culture that is dynamic, innovative and collaborative. This recognition is a tribute to our enthusiastic and passionate associates who drive our success and mirror these same attributes in their day-to-day interactions with each other and our clients."

Valassis rewards creativity through a variety of programs, including a peer-to-peer program; associate appreciation days; and a Platinum Performer program in which 50 employees a quarter are recognized and rewarded with extra vacation days and cash payouts. Communication is also key to the company's collaborative work environment, and information is shared on an ongoing basis through daily huddles, CEO town hall meetings, leadership toolkit sessions, our internal newsletter and company portal, Sales road shows and more. The company provides a host of convenient services, including onsite workout facilities and discounts, health fairs/flu shots, dry cleaning, postal services and discount tickets, to name a few.  

As a company, Valassis has received numerous awards recognizing its workplace flexibility, culture, growth and technology, including Working Mother magazine's Best Companies for Hourly Workers; 100 Fastest-Growing Companies by FORTUNE magazine; FORTUNE magazine's 100 Best Companies to Work For Hall of Fame 2005; InformationWeek 500, Top Technology Innovators; Alfred P. Sloan Award for Business Excellence in Workplace Flexibility; Diversity Employers Top 100 Employers; and more.

Nearly 150 companies applied for inclusion on Advertising Age's second annual Best Places list. About 12,000 employees took the survey which measured aspects of the workplace environment that contribute to an engaged staff, including fairness of pay, vacation time, relationships with management and co-workers, career development and other workplace issues. The employee survey accounted for 60 percent of the scoring. The employer survey focused on quantitative issues about pay, promotions, health care and other benefits, hiring practices and more. The winners are detailed in Advertising Age's Aug. 22 issue, at To read more about Valassis, go to:

About Valassis

Valassis is one of the nation's leading media and marketing services companies, offering unparalleled reach and scale to more than 15,000 advertisers. Its RedPlum™ media portfolio delivers value on a weekly basis to over 100 million shoppers across a multi-media platform -- in-home, in-store and in-motion. Through its digital offerings, including and, consumers can find compelling national and local deals. Headquartered in Livonia, Michigan with approximately 7,000 associates in 28 states and eight countries, Valassis is widely recognized for its associate and corporate citizenship programs, including its America's Looking for Its Missing Children® program. Valassis companies include Valassis Direct Mail, Inc., Valassis Canada, Promotion Watch, Valassis Relationship Marketing Systems, LLC and NCH Marketing Services, Inc.  For more information, visit, and To learn about advertising opportunities with RedPlum, please call 1-800-437-0479.

Cautionary Statements Regarding Forward-looking Statements

This document contains "forward-looking statements" within the meaning of the Private Securities Litigation Reform Act of 1995. Such forward-looking statements involve known and unknown risks and uncertainties and other factors which may cause our actual results, performance or achievements to be materially different from any future results, performance or achievements expressed or implied by such forward-looking statements. Such factors include, among others, the following: price competition from our existing competitors; new competitors in any of our businesses; a shift in client preference for different promotional materials, strategies or coupon delivery methods, including, without limitation, as a result of declines in newspaper circulation; an unforeseen increase in paper or postal costs; changes which affect the businesses of our clients and lead to reduced sales promotion spending, including, without limitation, a decrease of marketing budgets which are generally discretionary in nature and easier to reduce in the short-term than other expenses; our substantial indebtedness, and ability to refinance such indebtedness, if necessary, and our ability to incur additional indebtedness, may affect our financial health; the financial condition, including bankruptcies, of our clients, suppliers, senior secured credit facility lenders or other counterparties; certain covenants in our debt documents could adversely restrict our financial and operating flexibility; fluctuations in the amount, timing, pages, weight and kinds of advertising pieces from period to period, due to a change in our clients' promotional needs, inventories and other factors; our failure to attract and retain qualified personnel may affect our business and results of operations; a rise in interest rates could increase our borrowing costs; we may be required to recognize additional impairment charges against goodwill and intangible assets in the future; possible governmental regulation or litigation affecting aspects of our business; clients experiencing financial difficulties, or otherwise being unable to meet their obligations as they become due, could affect our results of operations and financial condition; uncertainty in the application and interpretation of applicable state sales tax laws may expose us to additional sales tax liability; and general economic conditions, whether nationally, internationally, or in the market areas in which we conduct our business, including the adverse impact of the ongoing economic downturn on the marketing expenditures and activities of our clients and prospective clients as well as our vendors, with whom we rely on to provide us with quality materials at the right prices and in a timely manner. These and other risks and uncertainties related to our business are described in greater detail in our filings with the United States Securities and Exchange Commission, including our reports on Forms 10-K and 10-Q and the foregoing information should be read in conjunction with these filings.  We disclaim any intention or obligation to update or revise any forward-looking statements, whether as a result of new information, future events or otherwise.

SOURCE Valassis