CHARLOTTE, N.C., Nov. 17, 2016 /PRNewswire/ -- Value Colleges (www.valuecolleges.com), an online guide to the best values in undergraduate and graduate education, is pleased to share their Top 30 Best Value Digital Marketing Certificates for 2017 (http://www.valuecolleges.com/rankings/best-value-digital-marketing-certificates-2017/).
Digital Marketing is the brave new world of advertising, encompassing social media campaigns, Google advertising, YouTube and audio services, and more. Just as television revolutionized the field in the 1950s and 1960s, so the internet has revolutionized marketing; it is no longer the job of advertising professionals, but of every entrepreneur, writer, and social media user. For working adults who want to be credentialed in digital marketing, whether for a job they have or a job they want, an alternative certification program may be all that is necessary. Value Colleges has put together a ranking of the Digital Marketing Certificates most likely to deliver on their promises.
The Value Colleges ranking is based on the following metrics: reputability (based on U.S. News & World Report Overall score); ROI (according to data from College Scorecard); and cost (online per-credit-rate as sourced from the school).
Duke University in Durham, North Carolina, placed first in the ranking, while MIT in Cambridge, Massachusetts, came in second, and Baruch College in New York, New York, placed third.
The full list, in alphabetical order, is as follows:
Assumption College - Worcester, MA
Baruch College (CUNY) - New York, NY
Benedictine University - Lisle, IL
California State University, Fullerton - Fullerton, CA
Champlain College - Burlington, VT
Columbia Southern University - Orange Beach, AL
Digital Marketing Institute
Duke University - Durham, NC
Ferris State University - Big Rapids, MI
Florida International University - Miami, FL
Full Sail University - Winter Park, FL
George Mason University - Fairfax, VA
Guilford Technical Community College - Jamestown, NC
Loyola University Chicago - Chicago, IL
MIT - Cambridge, MA
Oregon State University - Corvallis, OR
Portland State University - Portland, OR
Rochester Institute of Technology - Rochester, NY
Rutgers University - Newark, NJ
Saint Leo University - Saint Leo, FL
Southern Methodist University - Dallas, TX
UCLA Extension - Los Angeles, CA
University of California, Berkeley - Berkeley, CA
University of Georgia - Athens, GA
University of Illinois - Urbana-Champaign, IL
University of Notre Dame - South Bend, IN
University of San Francisco - San Francisco, CA
University of Texas Rio Grande Valley - McAllen, TX
University of Vermont - Burlington, VT
Wilmington University - New Castle, DE
"The digital world--and social media in particular--has been wonderful for its democratizing effect on the field of education," says editor Carrie Sealey-Morris. She continues, "A formal degree is not necessarily a requirement for many professional roles today. In many cases professionals only need to demonstrate proficiency in the form of reputable certification or a diploma, which oftentimes can be obtained through online programs." This is especially true in the field of digital marketing, where pedigree is less important than potential. As Sealey-Morris goes on to explain, "The field is wide, and competence can be achieved through online certificate programs, weekend intensives, evening courses, and other venues, whether from accredited, established colleges and universities or from dynamic entrepreneurial upstarts."
Value Colleges has a mission to help future students - whether they are working professionals, new graduates, minority and first-generation students, or others - to find residential and online degree programs that will help them make their goals a reality. Value Colleges is unbiased, ranking degree programs, providing guides for the complex financial and professional questions of college students, and offering honest facts about the potential and pitfalls of a college education.
Lead Editor, Value Colleges
SOURCE Value Colleges