Versatile Packagers Helps Consumer Products Companies and Retailers Prepare for Spring and Summer

Apr 15, 2013, 08:49 ET from Versatile Packagers

TAMPA, Fla., April 15, 2013 /PRNewswire/ -- Versatile Packagers of Tampa is helping companies with spring and summer oriented products prepare for the warmer months ahead through point of purchase (POP) displays, combination packaging, and distribution to major retailers across the country.

"February and March are traditionally busy times for us in Florida. Although it's not yet summer, it's definitely the beginning of tourist season… Many of Florida's visitors are consumers in need of sunscreens, lip balms, lotions, and beach items. Bronzers and tanning products also tend to gain popularity this time of the year," said Rick Shave, CEO, Versatile Packagers.

Versatile Packagers client Australian Gold ( has produced outdoor SPF sunscreen lotions with bronzing power for nearly 20 years. The company offers a vast array of continuous SPF sprays, intensifiers, lotions, after sun products, self tanning products and spray gels, as well as salon products. Australian Gold engaged Versatile Packagers this season for the construction of point of purchase (POP) promotional displays and the application of shrink sleeve packaging to new bonus packages or combination packages.

Shave continues, "It isn't uncommon this time of year to see a shift in packaging design or marketing. Consumer products companies with spring or summer products, such as Australian Gold, know what their customers want, and enjoy taking extra steps to demonstrate customer appreciation. Whether it's including a free lip balm with purchase, or combining products in a bonus package so that families can save a little bit of money, it's worth bringing the concept to the shelf."

Once displays and packages are assembled, Versatile Packagers manages statewide and nationwide distribution to many major retailers selling the Australian Gold products, among many other spring and summer products.

For more information on Versatile Packagers or the Company's services, call 1.800.258.8308.

About Versatile Packagers (   
Since 1991, Versatile Packagers has provided a wide array of unsurpassed contract packaging solutions. Versatile Packagers also utilizes its warehouse space for product storage, fulfillment and distribution. With their state of the art warehouse management and order processing system, they enable their customers to manage their inventory more effectively and efficiently.

SOURCE Versatile Packagers