Videocon Telecommunications Limited Launches Advanced Mobile Data Services Powered by Acision

NEW DELHI, June 2, 2010 /PRNewswire/ --

- Acision Deploys Advanced Messaging, Mobile Broadband and Charging Solutions at Videocon GSM Mobile Services

Acision, a world leader in mobile data, today announces that Videocon Telecommunications Limited, the newest entrant in the Indian mobile market, has selected Acision's mobile data solutions in order to provide the most innovative, highest-quality mobile services to users in the region. By working with Acision, Videocon will be able to offer the latest messaging, mobile broadband and charging solutions, enabling the operator to quickly grow its market share.

In the run up to its launch, Videocon will rollout a range of rich mobile messaging, mobile broadband, advanced voicemail, prepaid data charging and mobile marketing services. These services will be powered by a broad range of Acision's mobile data products, all part of Acision's Data Services Architecture and Broadband Mobility Suite, including:

    - The Acision SMSC, Acision MMSC and Acision Voicemail, all
    powering the core messaging services

    - Acision Message Plus enabling personalised messaging

    - Acision Open Internet Proxy supporting mobile broadband

    - Acision Mobile Data Charging Engine enabling flexible and
    reliable charging scenarios.

    - Acision Business Tools for business intelligence and
    reporting.

With this integrated mobile data solution, Videocon can develop highly personalised and differentiated mobile service offerings that will support the newcomer in building a sustainable growth strategy.

S. Krishnan, Group CTO & CIO of Videocon Telecommunications Limited, said: "This investment represents our commitment to the Indian market as a serious contender in providing the most advanced mobile data services, delivering superior value to our subscribers. Through the partnership with Acision, we have access to the broadest range of world-class communications solutions. Furthermore, Acision has the proven experience and expertise to enable Videocon to bring innovative services to full mass-market adoption."

Atanu Choudhury, Vice President & General Manager of Acision in India, commented: "India is a highly competitive mobile market where incremental voice traffic only has a marginal impact on revenues. Videocon Mobile Services, supported by Acision, will aim to encourage data consumption by responding to market demands with dynamic services that enhance the user experience, while also controlling its total cost of ownership and ensuring profitability. Acision looks forward to supporting Videocon as it establishes itself as an innovative player in the Indian mobile market."

NOTES TO EDITORS

About Acision

As a world leader in mobile data, Acision aims to power innovation and profitable growth in mobile data services. As the pioneer of mobile messaging, Acision's real-time mobile data solutions support its customers worldwide to drive new revenues with innovative services while controlling, optimising and monetising data traffic. For more information, visit Acision at http://www.acision.com

About Videocon Mobile Services

Videocon Mobile Services is a next-generation GSM mobile service network launched by the Rs.25,000 crore Videocon Group. The brand will soon be present across India. The company has partnered with global technology leaders to create a robust infrastructure featuring future-ready mobile technologies. Powered by a 2.75G EDGE GSM network, Videocon Mobile Services aims to redefine the Indian mobile telecommunications industry, leveraging a combination of the parent company's strong brand recall and retail reach with a spirit of innovation and customer centricity.

The Videocon Group is a global business conglomerate with a strong presence in Household Consumer Goods, Telecom, DTH, Retail, Oil & Gas and the Power sector. The Group is rated among India's Top 15 Business Houses and is listed among the 100 Emerging Giants of the World according to a Boston Consulting Group study, in addition to being rated amongst the Top 15 of India's 'buzziest brands' by agencyfaqs in 2010.

SOURCE Acision UK Ltd