VIM VIXEN Announces New "Look Good, Feel Good" Campaign With Skylandish And Drewski Of VH1's Love And Hip Hop
VH1's Skylandish and Drewski of Love and Hip Hop partner with Vim Vixen on its new "Look Good, Feel Good" campaign and lookbook.
NEW YORK, Nov. 21, 2017 /PRNewswire/ -- V.I.M, the multi-million dollar East Coast family-owned retail chain, today announced the launch of their new VIM VIXEN lookbook and holiday campaign with VH1 reality star couple, Skylandish and DJ Drewski. The lookbook will feature new arrivals from the VIM VIXEN holiday collection modeled by Skylandish. Shoppers can log onto ShopVimVixen.com to order the featured items. Tapped as the go-to destination for women who want to shop affordable fashion, clothing, and shoes with ease, VIM VIXEN caters to the fashion-forward female shopper.
"We are excited to partner with Skylandish and Drewski on this campaign that encourages women to look good and feel good," explains Michael LaSalle, Director of Marketing.
Cast member of the popular VH1 hit TV series Love and Hip Hop NY (season 7) and founder of fitness company StripNFitness, Skylandish is thrilled to be teaming up with VIM VIXEN. "When it comes to clothing, I am very particular with what I wear, and I feel like all the VIM VIXEN clothes fit my body and style perfectly. I support the fact that VIM VIXEN caters to women of all shapes and sizes." The fitness expert will also invite online shoppers to check out the new holiday styles firsthand during a unique VIM VIXEN workout in New York with cast member and fiancé Hot 97's DJ Drewski.
On November 30th, VIM VIXEN and StripNFitness will create a fashionable fitness experience with a workout studio full of female influencers, Vim Vixen models, and fitness enthusiasts. The interactive class will have live music by DJ Drewski and a special guest host.
"Seeing what VIM VIXEN has created and where they expect to go is why I felt like teaming up would be a great idea," explains Drewski. "Working together I think we will take music, fitness, and fashion to the next level."
For more details on the latest fashion trends and new arrivals log onto ShopVimVixen.com. Social media followers, online shoppers, and email subscribers are rewarded daily with discounts and exclusive promotions.
Stay connected on Instagram @VimVixen and Facebook.com/VimVix #VimVixen
CONTACT:
Michael LaSalle
Director of Marketing, VIM VIXEN
[email protected]
SOURCE VIM VIXEN
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