Vindico Adds Industry Veterans To Sales Team
Ad Management Platform Strengthens Focus on Client Relationships and Invests in Future Growth
NEW YORK, Feb. 3, 2015 /PRNewswire/ -- Vindico, a Viant company, today announced the addition of Paul Oronoz and Bruce Budkofsky to its sales team as SVP and VP, respectively. In these roles, the industry veterans will drive strategic growth for the ad management platform by providing enhanced ad serving solutions that empower clients and maximize their return.
"With Paul focusing on driving growth for U.S. and European clients and Bruce leading and managing the national sales and account service teams, Vindico is poised for tremendous growth in 2015," said Jeff Collins, Chief Revenue Officer, Viant. "Their expertise will help us continue to prove our leadership in the ad serving and verification space and enable our clients to better execute their campaigns despite the nuances of today's cross device, multi-format landscape."
Mr. Oronoz joins Vindico after holding previous roles at other Viant companies. He served as UK Country Manager since June 2012 and oversaw the continued development of the company's UK business. Prior to that, Mr. Oronoz held the role of VP of West Coast Sales for Specific Media, where he developed solutions and tools to facilitate growth throughout the Western U.S.
Mr. Budkofsky brings more than 16 years of digital media sales expertise to the Vindico team. He has held sales leadership positions at well-known brands including Weather.com and Fandango. Most recently, he was SVP and General Manager of National Advertising Sales at Dominion Enterprises where he coordinated and created a team of digital experts to create custom, at-scale solutions for national advertisers.
Both Mr. Oronoz and Mr. Budkofsky will be based in Vindico's New York headquarters.
About Vindico®
As a trusted technology partner to the world's largest advertisers since 2006, Vindico is the industry's leading, full-service ad serving and verification platform, and the first to receive MRC accreditation for video ad serving. Vindico's people-based ad serving approach enables advanced reporting, quality ratings and analytics, allowing advertisers to make the best and most confident decisions to maximize their return on ad spend. Through proprietary technologies such as Adtricity, Vindico builds a safe and trusted market for media investment and industry growth. Vindico is a Viant company. Visit www.vindico.com for more information.
About Viant
Viant is the premier technology company providing marketers the entire digital advertising ecosystem in the cloud. Through its proprietary Advertising CloudTM, Viant allows brands to plan, execute, verify and measure their digital investments within a single interface, on-demand, in the cloud. Founded in 1999, Viant owns and operates several leading digital ad technology and media companies including Vindico, Specific Media, Myspace and Xumo. For more information, please visit www.viantinc.com.
SOURCE Vindico
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