Virgin America Teams Up With The American Heart Association To Mark American Heart Month

SAN FRANCISCO, Feb. 14, 2017 /PRNewswire/ -- Virgin America and the American Heart Association (AHA) today announce they are once again joining forces for American Heart Month. February has been designated 'American Heart Month' to help raise awareness of heart disease and stroke and to provide tips to stay "heart healthy" for your loved ones. To spotlight and support the AHA's work in the area of heart health, this Valentine's Day the airline has launched a special "Fly 'Til Your Heart's Content" fare sale with fares from $49* one way (taxes and fees included, restrictions apply) for travel between March 7 and May 6, 2017 – with $10 from each ticket sold donated to the AHA.** Tickets are on sale now at www.virginamerica.com and at 1.877.FLY.VIRGIN*** and must be purchased by 11:59pm CT on February 20.

"Virgin America is a proud supporter of the American Heart Association and we are honored to team up once again for American Heart Month to raise awareness and needed funds for the education and research that is so important to preventing heart disease," said Abby Lunardini, Vice President of Brand Marketing and Communications at Virgin America.

In addition to donating $10** for every ticket booked today, flyers onboard Virgin America can also donate to the cause right from the airline's touch screen Red® entertainment system's "Make a Difference" donation platform, available at every seatback. Many Virgin America in-flight teammates will also be showing their support to help raise awareness by wearing their red dresses and Red Dress pins throughout the month. The Red Dress has long been a symbol for raising awareness about heart disease among women. The signature Virgin America red dress and red shoes were launched in 2012 as a way for In-flight teammates to show their support for the American Heart Association, and the optional uniform option quickly became one of the most popular uniform pieces for teammates. Virgin America teammates have also participated in the AHA Heart Walk every year since 2009.

"We thank Virgin America for its continued support," said Al Royse, Chairman of the American Heart Association. "Together we're collaborating to achieve the mission of building healthier lives free of heart disease and stroke. Activating both employees and consumers creates a significant impact."

The Red® in-flight entertainment platform offers guests their own seatback touch-screen TV, with more than 20 films, live television, interactive Google Maps, videogames, a 3,000 song library and an on-demand menu, which allows flyers to order a cocktail or snack from their seatback any time during a flight.  Virgin America has been named the "Best Domestic Airline" in both Condé Nast Traveler's Readers' Choice Awards and in Travel + Leisure's World's Best Awards for the past nine consecutive years.

Since its 2007 launch, Virgin America has created more than 2,800 new jobs and expanded its network to include Austin, Boston, Cancun, Chicago, Dallas Love Field, Denver, Fort Lauderdale, Las Vegas, Los Angeles, Los Cabos, Newark, New York (JFK and LGA), Orlando, Palm Springs, Portland, Puerto Vallarta, San Diego, San Francisco, Seattle, Washington D.C. (IAD and DCA), Honolulu and Kahului, Maui.

Photos of Virgin America's unique aircraft can be found here and broadcast quality b-roll can be found here.

About Virgin America: Known for its mood-lit cabins, three beautifully designed classes of service and innovative fleetwide amenities — like touch-screen personal entertainment, WiFi and power outlets at every seat, Virgin America has built a loyal following of flyers and earned a host of awards since launching in 2007 — including being named the "Best U.S. Airline" in Condé Nast Traveler's Readers' Choice Awards and "Best Domestic Airline" in Travel + Leisure's World's Best Awards for the past nine consecutive years. Virgin America is a subsidiary of Alaska Air Group. Learn more at virginamerica.com.

About the American Heart Association: The American Heart Association is devoted to saving people from cardiovascular disease and stroke – two of America's leading killers. We team with millions of volunteers to fund innovative research, fight for stronger public health policies, and provide lifesaving tools and information to prevent and treat these diseases. The Dallas-based association is the nation's oldest and largest voluntary organization dedicated to fighting heart disease and stroke. To learn more or join us, call 1-800-AHA-USA1 or any of our offices around the country, or visit heart.org.

* Fare Sale Terms and Conditions: Main Cabin Tickets must be purchased by 11:59 pm CT on Monday, February 20, 2017. Fares are one-way and require a 21-day advance purchase for travel between March 7, 2017 and May 6, 2017.  For Mexico, fares are one-way and based on travel originating from the U.S. only.  Return fares for travel from Mexico will be higher due to additional mandatory taxes and fees.  Lowest sale fares are available only on certain itineraries.  Lowest sale fares are only valid for travel on Tuesday, Wednesday, and Saturday.  Lowest sale fares for Hawaii are only valid Monday through Thursday.  Lowest sale fares for Mexico are only valid for travel to Mexico on Sunday through Wednesday.  Seats are limited, subject to availability, and may not be available on all flights. Flights may not operate daily.  Tickets are non-refundable and non-transferable. For travel solely between points in the Continental Western Region (LAS/LAX/PDX/PSP/PVR/SAN/SEA/SFO/SJD only), DEN-SFO and DAL-LAS, changes or cancellations can be made for a $100 fee per guest through all channels, plus any increase in fare, if applicable. For all other itineraries, changes or cancellations can be made for a $150 fee per guest through all channels, plus any increase in fare, if applicable. Any remaining balance will be placed in a guest's travel bank, good for travel on Virgin America for one year from date of issue. Changes or cancellations of a booking made with Elevate Points will be subject to a $100 redeposit fee per guest. Guests who no-show without a change or cancellation prior to the scheduled departure time will forfeit the amount of this fare. In addition, any future flights booked in the same reservation will also be canceled and the fare will be forfeited. Tickets purchased from Virgin America through our reservation call center will cost an additional $20 per guest per itinerary. Any added cost associated with purchasing tickets from Virgin America through our reservation call center will be non-refundable. Fares will not be honored retroactively or in exchange for any wholly or partially used ticket. Fares, routes, fees and schedules are subject to change without notice. Virgin America will accept up to ten pieces of checked baggage, up to 50 pounds each, per ticketed guest traveling within the U.S. The fee for each piece of checked baggage up to 50 pounds is $25. Additional fees apply to baggage exceeding these weight limitations, and other baggage restrictions may apply.

**American Heart Association Donation: Virgin America will donate $10 for each ticket sold during the "Fly 'Til Your Heart's Content" fare sale to the American Heart Association, with a maximum donation of $25,000.

***Any guest calling within the United States has access to a complimentary telecommunication relay service by dialing 711. For more information, go to: http://www.nidcd.nih.gov/health/hearing/telecomm.asp

SOURCE Virgin America

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